Tag Archives: The Write Conversation

This Week in Links: June 18 – 22

For Rights Holders:

SEO for Authors – Part 2 – via The Book Designer – We shared part one of this series last week, and the next post digs a little deeper into ways authors can leverage search engines to boost discovery of their (audio)book.

What Indie Authors Can Learn About Branding from IHOP – via Author Marketing Expert – The chain restaurant’s recent rebranding offers a lens through which authors can examine their own marketing efforts.

Are Authors Really Promoting The Benefits Of Their Books? – via BookMarketingBuzzBlog – “Many authors promote their books in simple terms – “It’s a fun read” or “You’ll learn a lot.” They may position themselves as experts on something, but fail to highlight what one will truly gain by consuming their book. Here’s a tip: know the benefits your book offers and champion them.”

How to Make Your Sentences More Descriptive – via The Write Conversation – We say it time and again: the better your writing, the better your audiobook Producer can perform it. With that in mind, read up on how to strike the right balance between straightforward and purple prose.

For Producers:

In Double-Digit Climb, Audiobook Sales Jump 23% To Over $2.5 Billion In 2017 – via Voice-Over Xtra – The audiobook business is booming! Take a look at the key insights from the Audio Publishers Association’s annual sales survey.

Why Go to an Industry Convention? Insight from the Perspective of Voice over Conferences and More – via Natasha Marchewka – Learn the “Why? What? Where? When?” of getting out of the booth and into a VO conference.

You Must Master These 4 Skills For a Successful Voiceover Business – via Gravy for the Brain – You have to wear a lot of hats as an actor-entrepreneur – four of them, according to this article. Find out how to make each one fit properly.

7 Processes to Success – via Dave Courvoisier – “The trick to discipline — beyond will power — is PROCESS. ‘…a continuous action, operation, or series of changes taking place in a definite manner.'”

This Week in Links: June 11 – 15

For Producers:

If You Start Crying – Don’t Stop Narrating! And More Tips From BookCon – via Voice-Over Xtra – Audiobook narrator Tom Dheere shares what he learned from the panelists at the “Into the Booth” panel at this year’s event.

Chill Out this Summer – via Dr. Ann Utterback – The good doctor shares her advice for de-stressing this summer to unlock your best on-mic performance.

Deliver On Your Promises – The Most Important Voiceover Advice – via Gravy for the Brain – “Your word and your bond will say more about you and your brand than any advertising campaign ever could.”

Break Out of Your… – via Dave Courvoisier – Dave’s here to tell us about the value of shaking things up to get a clear mind and fresh perspective.

For Rights Holders:

SEO for Authors – Part 1 – via The Book Designer – Learn how Search Engine Optimization can help authors drive traffic, build email lists, and sell more (audio)books.

Which Message Should Authors Sell To The News Media? – via BookMarketingBuzzBlog – “What exactly is the message you want to convey and sell to the news media so journalists, broadcasters, and social media sites will want to cover you and your book?”

5 Steps to Writing Great Character Chemistry – via Helping Writers Become Authors – give your audiobook producer something to sink their teeth into by building your writing skills.

Social Media Strategies in this New World of Algorithms – via The Write Conversation – Author Edie Melson lays out her strategy to “help you find a blueprint to continue to make valuable online connections.”

 

This Week in Links: March 26 – 30

For Producers:

3 Trends in VO Shaping Your Future – via Dave Courvoisier – “CourVO” has recently spotted of some emerging themes in the voiceover industry, and he highlights a few for you here.

Voice-Over Is NOT Easy Money – Success Follows Hard Work And These ‘Must-Haves’ – via Voice-Over Xtra – Voice actor Natasha Marchewka offers her look at the items and skills you need to possess for success in VO.

7 Places to Learn Audio Editing for Audiobooks – via Karen Commins – Regardless of your preferred digital audio workstation (DAW), Karen’s got a directory of her favorite resources to make the most of it.

How to Get Voice Work: Define Your Brand As A Voice-Over Artist – via suchavoice – “A brand is what sets you apart from your competitors – it’s a reason for potential clients to work with you! A strong personal brand can also help you get voice work.”

For Rights Holders:

8 Tactics To Try When Seeking Media Coverage For Your Book – via BookMarketingBuzzBlog – “[S]ome of the best ways to promote or market a book may be unusual, less common, even seemingly counter-intuitive…So what might help that often isn’t tried by others?”

How to Market a Book: 10 First Steps – via The Write Practice – Every new book you publish (and each format you publish it in) is a good excuse to go back to the basics of book marketing. Do have each of these steps covered?

Ready Player One: 3 Painful Lessons About Success for Writers – via Writer’s Digest – The smash hit book’s success may just be attributed to some factors authors would rather not consider.

A Fitness Routine for Social Media – via The Write Conversation – “We all know the importance of staying in shape. Today I’m going to give you a workout plan to keep your social media life in shape. To stay efficient at social media we’ve got to be lean. After all our goal is a writing life, not a marketing one.”

This Week in Links: October 16 – 20

It’s that time of year again. While you’re prepping for Halloween, we’re prepping for the upcoming December audiobook sales season. For the best chance for your book to be on sale in time for the 2017 holidays, we recommend your titles are approved and submitted to ACX by Friday, December 1, 2017.

Please also ensure your audiobook meets all of our Audio Submission Requirements before submitting, as your title may be delayed going on-sale if our QA team needs to reach out to you with questions. Watch our recent video on passing ACX QA, then check out our favorite links from the past week below.

For Producers:

Study Peter Coyote’s Compelling Narration In Ken Burns’ ‘The Vietnam War’ PBS Series – via Voice-Over Xtra – Listening to the narrator’s documentary and contrasting it against his audiobook performance can be an enlightening exercise.

Voiceovers, Napping, and Meditation – via Tom Dheere – “Whether it’s napping, mediating, exercise, yoga, or reading a book with a warm beverage, at some point during the day you should find time to recharge.”

The One Surefire Way to Find New Clients – via Dave Courvoisier – CourVO offers a surprisingly simple directive, for those willing to put in the effort.

The Agony Of Ignorance – via Paul Strikwerda – Read Paul’s advice for achieving “unconscious competence,” and why it’s better in the long run not to get spoon-fed easy answers.

For Rights Holders:

Book Promotion: Do This, Not That – October 2017 – via The Book Designer – Instead of hoping your friends will leave glowing reviews of your (audio)book, learn how to earn reviews from motivated readers and listeners.

Opinion: How Indie Authors Can Stop Worrying and Learn to Love Book Marketing – via Alli – “You wrote the story you needed to tell – now you need to ensure the people who need to hear it have the opportunity to do so.”

Utilize Your Blog as a Powerful Marketing Tool – via The Write Conversation – “A blog post infused with personality, well-written content, and benefit to the readers can cause them to follow your blog or explore your website. But first, you have to get them interested in your post.”

Using Physicality to Bring Your Characters (And Your Fiction) to Life – via Writer’s Digest – Add this one to the “give your narrator something awesome to say” folder.

This Week in Links: May 29 – June 2

ACX audiobooks win three audie awards!

Last night, at the 22nd annual Audie Awards, 3 titles produced or distributed via ACX took home the coveted prize in their category. The winners were:

The Greatest: My Own Story by Muhammad Ali & Richard Durham. Narrated By Dion Graham (Autobiography/Memoir).

The Brink: Stories by Austin Bunn. Narrated By Austin Bunn, Luke Daniels, Tanya Eby, Ralph Lister, Amy McFadden, Mikael Narramore & Nick Podehl (Short Stories/Collections)

Marriage Games: The Games Duet by CD Reiss. Narrated By Elena Wolfe &  Sebastian York (Erotica).

Congratulations to all the authors and actors involved!

For Rights Holders:

Why Networking at a Writing Conference is SO Important – via The Write Conversation – Did you hit Romantic Times or BEA this past month? Planning to attend a conference later this year? Check out Bruce Brady’s example of real world networking in action.

It’s a (Mad, Mad) Marketing World – via Writer Unboxed – Find out how the plot of your story plays an important role in the marketing of your book.

Marketing Tip: Stay Organized! – via CreateSpace – “When it comes to book marketing… It doesn’t matter what system you use, as long as you use a system.”

5 Creative Book Marketing & Promotion Ideas for Indie Authors and Self-published Books – via ALLi – Find out how innocuous things like an email from Amazon or a trip to the dentist can be opportunities to market your work.

For Producers:

Recaps From 5 APAC 2017 Sessions – via Karen Commins – If you were unable to attend APAC this year, check out Karen’s roundup of the best tips shared in a handful of sessions.

Important Voiceover Work Legal Considerations – via Victoria DeAnda – “Without prior knowledge of voiceover work legal considerations, you could end up compromising years of hard work and client-list building.”

Protecting Your Voice – via Paul Strikwerda – Look after your instrument by reading Paul’s in-depth interview with Vocal Health Educator Elissa Weinzimmer.

Do You Know Craig? – via Dave Courvoisier – Have you landed any VO work via the online classified ad service Craigslist? Dave wants to know! Discuss your experience in the comments of his post, if so.

 

This Week in Links: February 27 – March 3

For Rights Holders:

7 Insider Tips You Need to Learn from Self-Pub Pros – via Bad Redhead – “There are authors who are paving the way for others when it comes to self-marketing, and nearly all examples of this come from the independent publishing pond. Here are just seven tips that work.

3 List Building Tactics to Attract Subscribers Quickly Before a Book Launch – via BookMarketingTools – “[R]eaders want more these days. If they’re going to part with their precious contact information, they want high-value items that will benefit them in some way.”

Does Your Dialogue Match Your Characters? – via CreateSpace – Good dialogue is a hallmark of any successful audiobook.

What is Your Social Media Purpose? – via The Write Conversation – Hone your efforts on social media by asking yourself why you’re using it in the first place.

For Producers:

The 1 Thing That Will Help You Fail at VoiceOvers – via Dave Courvoisier – “The reality for most freelancers, though — and especially for voice actors — is: this career is  built on consistency, patience, and steady growth.”

How to Use Facebook Ads for a Voiceover Business – via Victoria DeAnda – Read an overview of how to leverage the popular platform to increase your exposure.

How to Add Voice Over Demos to Your LinkedIn Profile – via Marc Scott – This video walks you through the process of creating an audio resume for potential clients to peruse.

Peformance: The Craft of Audiobook Narration – via ACX – Bookmark our playlist of videos on the art of audiobook acting, and get ready to learn.

This Week in Links: September 12 – 16

For Rights Holders:

Resurrecting a Failed Book Marketing Campaign – via BookMarketingTools – If at first you don’t succeed… find the courage to try again.

7 Ways to Promote Your Book You Probably Haven’t Considered – via The Write Life – “[I]f you’re looking to reach a broader audience, consider a few of these promotional techniques to expand your reach”

When Social Media Just Makes You Tired – via The Write Conversation –  If you’re feeling burnt out on social media, stay in the marketing game with these simple tips.

Three Ways to Build a Following – via CreateSpace – “While you’re taking the steps to become a successful brand, here are three pieces of advice to keep you on task and headed in the right direction.”

For Producers:

How To Start A Local Voice Over Group And Keep It Going And Growing – Today! – via Voice-Over Xtra – It’s important to get out of the booth to meet, and learn from, your fellow producers.

How One Podcasting Network is Trying to Save America’s Regional Slang – via Mental Floss – Learn why regional dialects have been disappearing and what one company is doing to preserve them.

Video Lessons & Resources – via ACX -Have you checked out our producer resources on ACX.com recently? There’s a wealth of information on everything from narration to mastering.

Voiceover Talent Alone Won’t Pay the Bills – via Debbie Grattan – On the importance of continuous improvement within your field.

 

This Week in Links: July 11 – 15

Did you tune in to the inaugural live stream of ACX University 2016? Top producers Jeffrey Kafer, Christa Lewis, and Andrew Tell joined us to discuss the aspects of a successful audiobook production career. Watch the video below, then subscribe to our YouTube channel to get updates on the rest of this summer’s #ACXU2016 courses.

Now, on to this week’s roundup of links.

For Producers:

How To Prepare For The VO Ride Of Your Life: Live Announcing – via Voice-Over Xtra – Ready to take your talents out of the booth? Check out these tips from the announcer of the SAG and Critics Choice Awards.

7 Easy-to-Miss Habits of a Successful Voice Actor – via CourVo – It’s not easy to miss Dave’s handy hints to develop these seven professional habits.

Should You Hire a Marketer for Your Voiceover Business? – via Victoria DeAnda – “If you don’t tell people what you have to sell, no one will buy it from you.”

For Rights Holders:

Social Media Isn’t Working – 9 Tips to End Your Frustration – via The Write Conversation – “[S]ocial media isn’t a one-size-fits-all proposition. But, that’s still not an excuse not to use it.”

Marketing Tip: Share What You’ve Learned – via CreateSpace – Think of a tactic that’s worked for you, do more of it, then share it with the author community.

What Is Book Marketing Anyway? – via Digital Book World – If this is a question you’ve asked yourself, click through to get one veteran publisher’s definition.

Author Marketing Mastery #28: Google Plus for Authors – More Plus or Minus? – via where writer’s win – Find out if this social network is worth an your marketing efforts.

 

This Year in Links: 2015

Here at ACX, we’re proud of the work you’ve done creating thousands of audiobooks in 2015. We hope the education we’ve shared this year has helped make you a better audiobook producer, publisher, and marketer. Before we look forward to 2016, we’re counting down the top links – based on your clicks – published in our This Week in Links series this year.

For Rights Holders:

5. Where to Find Free Images Online to Use in Blogging & Social Media – via The Write Conversation – Visual marketing content has been shown to be at least two to five times more effective than text alone. Boost your efforts with these free resources.

4. The Twitter Secret – via BadRedheadMedia – Learn how online fan acknowledgement could be secret ingredient in your successful author platform.

3. Six Magic Phrases You Can Use to Sell More Books – via where writers win – Learn key words to use in your “Amazon sales page, your website, your book announcement press release, your e-mail announcement, and other promotional materials that will help you sell more books.”

2. How To Promote Your Self-Published Book On The Cheap – via Book Marketing Tools – New authors may not have the robust marketing budgets of the established players. Use these tactics to jump start your promotions.

1. 25+ Ways To Market Your Audiobook: A Quick Guide – via Kate Tilton – A distillation of our #TalkingACX Twitter chat features a trove of audiobook-specific marketing ideas.

For Producers:

5. Potato Chips Required – Who Would Have Thought? – via Mike Lenz – Can you believe that the fix for common in-booth issues could be so delicious?

4. 3 Things That Define A Successful Audiobook Narrator – via Dane Reid – Veteran Nashville-based audiobook producer Joe Loesch shares the three pillars of his successful career.

3. What is the Best Microphone for Voiceover Work? – via Voice Over Herald – Five solid options for getting professional-quality recordings without breaking the bank.

2. What’s Your Production Process? – via Wayne Farrell – The Audible Approved Producer shares a step by step guide to his production method. A must-read for new narrators.

1. The 7 Most Overlooked Daily Habits of Successful Voice Actors – via Dave Courvoisier – The top spot goes to the veteran “CourVO” and his reminder of the little things that can lead to big successes in the voiceover field.

Get all the best audiobook-related links in your inbox – subscribe to the ACX blog.

This Week in Links: June 15 – 19

For Producers:

Becoming a Voiceover Blogger – via Voice Over Herald – Blogging is a great way to market yourself and your ACX productions. And who knows – you just might end up in a future edition of “This Week in Links!”

Audition Strategy: When Opportunity Arises, Let Your Voice Come Out To Play –  via Voice-Over Xtra – “Clients want their copy to come alive, but they are cautious about how far to let the talent stray, and rightly so. Where and how do you draw the line? ”

How To Use Your Marketing Tools – via Marc Scott – If you’re not booking the gigs you desire, perhaps you need to look in your self-marketing toolbox.

Arnold Schwarzenegger voices Waze as the Terminator – via USA Today – “I’ll be back…the next time you need directions.”

For Rights Holders:

14 Ways to Crash Your Book Launch – Authors, DO NOT Try This at Home – via The Book Designer – “Other book marketing and promotional strategies can be tweaked and refined over time, but your official book launch comes around but once, and you’ll need more than a smidgen of courage to see it through.”

Social Media Basics for Writers: Snapchat – via The Write Conversation – Let three real-world examples of marketing through Snapchat inform your marketing efforts.

[PODCAST] Building Your Author Platform – via The Author Hangout – Dorie Clark shares some great tips about how she built her platform.

ACX On the Road: 7 Success Tips from Authors at Romantic Times and Book Expo America – via The ACX Blog – Get some audiobook publishing and marketing advice from your successful peers.

Want to Build an Email List? 7 Newsletter Platforms to Choose From – via The Write Life – It’s easier than ever to stay in touch with your readers through social media. But one of the best ways to grow your network is with a good old-fashioned email.