Tag Archives: The Book Designer

This Week in Links: April 10 – 14

For Producers:

Are You Ready for World Voice Day? – via Paul Strikwelda – The experienced VO uses the yearly celebration of the human voice to tout the importance of maintaining your instrument.

Do You Look Influential, Capable, Likeable?! – via Natasha Marchewka – “Despite the fact that voice talent are all about audio, having a professional headshot has always been important to me because I’ve understood the psychology of presenting a good 1st impression.”

What Can Voiceover Talents Learn from the Kendall Jenner Pepsi Commercial? – via Peter K. O’Connell – “[S]elling the soda, not selling world justice, is Pepsi’s only real job. That’s our job too.”

Seasoned Voice Over Actors Share a Glimpse of Their Voice Over Lives – via Voice Over Herald – Get a humorous peek behind the curtain from two of the most famous VO’s working today.

For Rights Holders:

Finding Your Target Audience – via Amazon Author Insights – “Marketing your book successfully has a lot to do with answering these questions: Who are my readers? How will they find my book? Will readers want to buy my book once they’ve discovered it?”

Book Promotion: Do This, Not That – via The Book Designer – This monthly feature takes a look at some real-life examples of the coulda, woulda, shoulda behind authors’ marketing decisions.

Marketing Tip: Build That Email List – via CreateSpace – “Building a mailing list takes time and effort, but it can be a valuable marketing tool, perhaps your most valuable marketing tool.”

How to Make ALL Ads, Marketing & Newsletters Work BETTER – via Kristen Lamb – The foundation for all goods and services (brands) is the relationship. Nothing sells without establishing, building and improving the relationship.

This Week in Links: April 3 – 7

For Rights Holders:

Your Media Book Pitch Can Open 1,000 Doors! – via The Book Designer – Looking for opportunities to promote your book on TV? Find out who to contact and what to say in this helpful post.

The Ultimate Book Marketing Strategy is Surprisingly Simple – via The Write Life – “A lot of the foundational skills of writing and storytelling are a good foundation to build from for the rest of this stuff. If nothing else, your readers are coming to you for your voice, and that is one thing you are an expert in.”

Repeat After Me: “Goodreads Is My Friend” – via Writer Unboxed – Learn how authors can make the most out of bookworms’ favorite website.

How to Use Instagram to Promote Your Book – via CreateSpace – “A lot of authors are initially a bit baffled as to how to use such a visual medium for book promotion. To get you off on the right foot, here are four of the most common questions I get about Instagram from clients, answered.”

For Producers:

It’s Booth Gear, Baby! – via J. Christopher Dunn – “The accumulation of booth gear doesn’t necessarily reveal the type of person you’ve become. It’s not a reflection of what makes you, you. Instead, it’s what makes you comfortable so you can do an excellent job recording and impress the heck out of your clients who will shower you with repeat work.”

Surviving Marathons at the Microphone – via Dr. Ann Utterback – “So how do you survive a marathon at the microphone? I have an easy process for you to remember.  It’s based on three P’s:  Prioritize, Plan and Pace yourself.”

What The Heck Does PFH Mean in Voice-Over Job Quotes? – via Gary Terzza – For newbies, Gary’s got a quick explainer on what goes into your per-finished-hour narration rate.

Choosing the Right DAW – via Dave Courvoisier – “If you’re a complete beginner, this article will take you through the entire process of choosing the DAW that’s right for you. You’ll also learn what other equipment you’ll need, such as an audio interface, studio monitors, and software plugins.

This Week in Links: March 20 – 24

For Producers:

Making Room – via Dave Courvoisier – “What old business practices, coaching tips, or social media schemes are you continuing to use… JUST BECAUSE you always have?”

What Can a New Voice Over Do To Get Noticed? – Pay Attention to Your Needs – via Voice Over Herald – “To help you find the root cause of your failures and rejections, get someone who will be honest with you, brutally and utterly honest.”

Joe’s VO Intel – Ep 93 “Audiobooks: Narrator vs Character – via Edge Studio – Learn how and when to vacillate between a neutral and emotional voice when narrating nonfiction.

ACX University Presents: Now Hear This: A Closer Look at Performing Top Audiobook Genres – via ACX – “Join ACX as we dive deep into performing in the best-selling fiction and non-fiction genres with help from some best-selling voices. Actors Mark Boyett and Piper Goodeve join Kat Lambrix of Audible Studios.”

For Rights Holders:

How to Hitch a Ride on Someone Else’s Holiday to Sell Books – via The Book Designer – “It takes time and requires patience. But most of all, it takes courage to step far outside your comfort zone, something most authors who are introverts are loathe to do.”

How to Create a Review Campaign for Your Book Launch – via Book Marketing Tools – “Honest, authentic reviews are the result of connecting with readers and either exceeding or failing their expectations. Contrary to what some authors might believe, however, getting reviews isn’t a waiting game.”

Workshops – via CreateSpace – “Why would I want to undertake such a task? Simple. It’s a way to associate my brand with a topic that is crucial to the theme of my books.”

The Reasons Branding Confuses You and How To Fix That Right Now – via Bad Redhead – “Branding is not (solely) about your books. I know, right? Weird.”

This Week in Links: March 13 – 17

For Rights Holders:

5 Quick-Fire Tips to Ramp up Your Book Launch via Social Media – Book Marketing Tools – “Running a good social media campaign for your book launch is about maximizing exposure, promoting engagement, and generating enthusiastic support from followers and fans.”

Do We Understand The Book Reader? – via BookMarketingBuzzBlog – “The best writer lets her mind and soul lead the way.  She writes, unapologetically and daringly confronts the truths, lies, and unknowns in life.”

Why Indie Authors Need to be Bold with Social Media – via ALLi – “To be truly successful there needs to be a mind-shift from ‘what can I get?’, to ‘what can I do for others with social media as a tool?'”

Be the Gateway: The Dan Blank Interview – via The Book Designer – “Your work is your work. I think that building your gateway and opening it up is the idea of ‘Can you explain it to me in a way that doesn’t just show me what you are about, but it connects it to what I really care about; the way where it lets me lean in, and I think about it?'”

For Producers:

Are You Ready for a Voice-Over Career? A Five Question Quiz – via Debbie Grattan – “If you’re in the midst of making a decision to jump off into the pool of voice-over actors to determine if it’s right for you, you will want to answer these five questions to ensure you’re truly prepared to climb up on that diving board.”

Kick That Cold to the Curb – via Dr. Ann Utterback – Learn how to stop or shorten a cold so your voice will not suffer as badly.

In Voice Over: Dare the Difference and Find your Authentic Voice – via Bobbin Beam – “Here’s a suggestion: Make who you are your selling point. Stop measuring yourself, your voice-over performance, your “popularity” against others’ standards and claims of others before you.”

What Can a New Voice Over Do To Get Noticed? – BE EMOTIONALLY ATTRACTIVE – via Voice Over Herald – Your talent and skill as a voice over actor can make people stop and listen, but what will make them hire you, continue to work with you, be loyal to you, and refer you to others is your pleasing personality.

This Week in Links: March 6 – 10

For Producers:

10 Things To Do On The Slow Voice Over Days – via Marc Scott – There are a number of things that you can do to benefit your business when the “recording” light in your studio is off.

The One Thing That Will Improve Your Voice Acting Immediately – via Paul Strikwerda – “Today I want to focus on something that many of my voice-over students struggle with. They have trouble sounding “natural.”

Are You a PROFESSIONAL Voice Actor? – via Dave Courvoisier – How do you define your voiceover career?

ACX Storytellers: Amanda Rose Smith – via The ACX Blog – “Mistakes are important to catch, of course, but over the years, what I’ve learned first and foremost is the nature of collaboration in session work.”

For Rights Holders:

What Every Author Should Know About the Social Side of Book Launches – via Book Marketing Tools – “There’s just one major hazard you need to be aware of, though—a trap that finds many authors spinning their social media wheels.”

These Are the Reasons Most Authors Fail at Book Marketing -via BadRedhead Media – From “analysis paralysis” to good old fashioned laziness, uncover the marketing mistakes that may be holding your book back.

Book Promotion: Do This, Not That – March 2017 – via The Book Designer – TBD takes a look at who self-published authors should turn to for guidance and feedback.

Will YouTube Save or Kill Books? – via BookMarketingBuzzBlog – Examine the pros and cons of how the popular video service is affecting the publishing industry.

 

This Week in Links: February 6 – 10

For Producers:

Becoming a Frugal Freelancer – via Paul Strikwerda – Every dollar matters when you’re your own boss. Paul offers a detailed look at 7 tips to help you turn a profit.

Your Voice Could Be the Next Great Thing in Computing – via J. Christopher Dunn – Technology like Siri and Amazon’s Alexa may present new opportunities for VO’s.

What Are You Saying? – via Dave Courvoisier – Dave offers a meditation on rates for new talent and when it might be time to raise yours.

Super Bowl Sized Marketing Fail – via Marc Scott – “Beware what you share because EVERYTHING is marketing!”

For Rights Holders:

Top 15 Tips for Webinar Wannabes – via The Book Designer – Want to host a webinar for your book launch, or to build your email list? Learn how to do it correctly.

Book Marketers & Authors Must Improve Their Vocabulary – via BookMarketingBuzzBlog – Find out how an expanded vocabulary can help your book marketing.

You’re Not Just an Author, You’re a Brand – via CreateSpace – “The point is that you are more than an author. You are a human being who dabbles in real life as much as any respectable human being.”

10 Creative Exercises That Will Help You Improve Your Writing – via Writer’s Digest – “[W]hen adapted for writers… the techniques taught through improv can enhance creativity, improve storytelling and dialogue skills, help make problems easier to solve, and make writing fun.”

 

This Week in Links: January 30 – February 3

For Rights Holders:

Book Promotion: Do This, Not That – via The Book Designer – The latest installment in this series takes a look at marketing mistakes authors have made, and what they should have tried instead.

Reflecting On The Book Publicity World’s Last 25 Years – via BookMarketingBuzzBlog – Find the way forward by learning what has and hasn’t changed in the last quarter century of book promotion.

How to Create a High-Performing Book Sales Page for Your Launch – via Book Marketing Tools – A step-by-step guide to designing a custom landing page for your next book launch.

128 Excellent Alternatives to the Word “Very” – via Writer’s Digest – Give your producer something profound to say with this list of replacement for the infamous writing crutch.

For Producers:

Would You Survive the Shark Tank? – Via Paul Strikwerda – A parable of two VO’s with different skill sets illuminates the difference between sinking or swimming in your voiceover career.

Mix it Up – via Dave Courvoisier – If your routine needs a shakeup, Dave has 20+ ways to get different results.

Do You Hear Yourself? Resonance is Confusing – via Dr. Ann Utterback – The good doctor address the age old question: why do our recorded voices sound so different than what we hear in our head?

ACX Video Playlists – via ACX – We’ve organized our videos on a range of audiobook production, performance, and business topics into a series of bookmark-able lists. Check ’em out!

This Week in Links: January 23 – 27

For Producers:

4 Reasons to Voiceover Blog – via Dane Reid – From upping your recognizability to boosting your SEO, blogging has many benefits for the successful VO.

Testing, Testing – via Pro Sound Network – Get a geeky look at audio recording software, and learn how evaluating audio production has moved from “ear” to “eye.”

Tools ‘n’ Trends – via Dave Courvoisier – Dave recommends some solid online organizational utilities for VO’s for managing relationships with clients and peers.

My Queens Accent Got Me A Book Deal (Well, Kind Of) – via Audible range – Hear The Moth’s Tara Clancy pay tribute to the role her voice has played in her success as a teller of hilarious, moving stories.

For Rights Holders:

7 Top Book Marketing Tips from DBW 2017 – via BookBub – “From building an author’s platform to improving a marketing campaign’s ROI, many [of DBW ’17’s] sessions were buzzing about audience research, fostering reader relationships, and running iterative marketing campaigns.”

3 Key Strategies for Thriving in the Ever-Changing World of Being an Author – via Joanna Penn – Change can be scary, but embracing it can help you stay forefront of writing and publishing.

How to Sell Books Long Term: What Worked for Me – via BookWorks – Learn one indie author’s blueprint for sustained sales success.

Have You Created Your Sell Sheet? – via The Book Designer – Find out how a slick one-sheet featuring your sales successes can help you and your book.

This Week in Links: January 16 – 20

For Rights Holders:

The Pro Bono Marketing Staff Every Self-Published Author Has at Their Fingertips – via The Book Designer – Learn how an expertly published book can stand in for a team of professionals.

7 Blogging Tips from a PR Expert Turned Blogger – via The Write Life – Get advice on growing your audience, increasing your revenue, and giving your blog a facelift.

How To Time Launches and Marketing for Self-published Books in 2017 – via ALLi – Get tips on rolling out your latest title – and make sure to follow up with an audio edition shortly thereafter!

Kick-Start Your Year with These Two Marketing Ideas – via CreateSpace – Did you go to college? Were you in a fraternity or sorority? Do you have 25 free audiobook codes to share? CreateSpace has an idea for you.

For Producers:

11 Signs You May Be a VO Pro – via Dave Courvoisier – If you can check off the majority of Dave’s boxes, you’re well on your way.

EZ YouTube Setup Guide for Voice Actors – via J. Christopher Dunn – Are you using the popular video platform to advertise your VO talents?

5 Reasons Your Voice Over Business Will Fail – via Marc Scott – Turn a negative into a positive; avoid these 5 pitfalls and put yourself on the path to VO success.

ACX University Presents: Taking Your Career to the Next Level – via ACX – Get inside info from professional directors and casting agents on expanding your narration career to major publishers and studios.

This Week in Links: November 14 – 18

For Rights Holders:

7 Signs Your Book is “Professionally Published” – via The Book Designer – Want your book to stand out to ACX Producers? Follow these important tips.

15 Tips to Boost Facebook Engagement for Indie Authors – via Bookworks – Start by using demographics to plan your marketing. Then, take things to the next level with these points.
Book Marketing: How to Lighten the Load with a Checklist – via ALLi – “When the task of marketing your self-published book feels unmanageable, it can help to ‘eat the elephant one bite at a time’ (Editor’s note: please don’t actually eat an elephant).”

88 Books in 20 Months: The Inside Story of a Bestselling Author’s Marketing Strategy – via Digital Book World – Get a look at how one successful indie author markets her titles while keeping her output high.

For Producers:

Flying The Unfriendly Skies – via Dr. Ann Utterback – Dry air and exposure to germs can derail your narration plans this holiday season. Luckily, the good doctor is here to help.

What’s In a Coach – via Paul Allen Rubin – “If you’re considering coaching and don’t regard yourself as an actor, my best advice is take acting lessons, and begin to think and react like an actor.”

Voice Over Agony Uncle – via Gary Terzza – The British VO and coach answers a variety of questions in his latest mailbag.

What We’re Listening To: The ACX Team– via Audible range – We’ve highlighted a few of our favorite listens for Audible’s online magazine.