3 Reasons Why You Need a VO Accountability Partner – via Dave Courvoisier – Learn the benefits of an honest relationship with a trusted colleague and how to select the right person for you.
Three Characteristics Of Successful Voice Actors: What Keeps Them On Top? – via Voice-Over Xtra – “I think we all know well-educated people with great skills and a nice set-up who can barely make ends meet. So, there must be other factors at play that determine the difference between success and failure.”
The Voice Actor’s Law of Diminishing Returns – via Backstage – “I was willing to buy into the lie rather than face the truth that the marathon path to success in VO requires persistence, savvy, patience, hard work, facing your demons, and overcoming your fears.”
Is Your Portfolio Demonstrating the Best You? – via Natasha Marchewka – Are you highlighting the full breadth of your abilities on your ACX profile, your website, and elsewhere? Natasha’s got tips to make the most out of your promotional real estate.
For Rights Holders:
Why Focused Goals Can Help You Sell More Books – via a marketing expert – “If you have no direction other than “book sales” you’ll often make bad decisions, spend money you shouldn’t have, and end up nowhere near the final, end goal of selling more books.”
Submit Your Book to Holiday Gift Guides – via The Book Designer – Getting your audiobook listed in a book guide can be a great way to expose your work to tons of potential listeners. Note that you needn’t wait for the year-end holidays to take action on this tip.
What Your Brand Needs – via CreateSpace – What’s the one simple trick that will make your author brand more interesting to your fans? CreateSpace’s Richard Ridley offers his answer.
How to Get Kicked Out of a Facebook Group – via Build Book Buzz Facebook groups are a hotbed of fan activity and a great place to connect with listeners. Make sure you conduct yourself appropriately by checking out this list of “don’ts.”
Posted in This Week In Links, Uncategorized
Tagged a marketing expert, ACX, Audiobook Creation Exchange, audiobook marketing, audiobook production, audiobook publishing, audiobook recording, backstage, build book buzz, createspace, dave courvoisier, make audiobooks, natasha marchewka, The Book Designer, voice-over xtra
All year long, we’ve been sharing audiobook production, publishing, and marketing links from around the web. Today, we’ve gathered your favorites from the past year, along with a look at the creators who published them. Read on for some great advice, and you just might find your new favorite site to bookmark.
Karen Commins is an Audible Approved ACX Producer, and has been a professional voiceover talent since 1999. She’s produced and recorded over 50 titles in her custom-built home studio, in addition to writing articles on audiobook production and publishing on her blog.
Dave Courvoisier is a voice actor, blogger and Emmy-winning TV news anchor. His blog features a variety of topics for VO’s, and his experience in the industry makes them worth your attention.
Paul Strikwerda is a Dutch-English voiceover pro, coach, and writer. His lengthy posts are often philosophical in nature, and tackle VO theory more than specific technical advice.
Dr. Ann Utterback is a voice specialist with more than 40 years experience working with broadcasters, voice over artists and podcasters around the world. Her blog is a great place to learn how to take care of your instrument.
For Rights Holders:
ALLi is the Alliance of Independent Authors, a non-profit professional association for authors who self-publish. Their blog focuses on teaching publishing and marketing skills to authors who don’t have the backing of a major publisher.
The Book Designer is Joel Friedlander, a man with a 40-year history in printing, graphic design, typography, book design, and advertising. His blog focuses on “researching new ways for you to get your books into print, to make them more apt to sell, and be a source of pride to both author and publisher.”
BookMarketingBuzzBlog is written by Brian Feinblum, a veteran of two decades in the industry of book publishing publicity and marketing. On his blog, you’ll discover savvy but entertaining insights on book marketing, public relations, branding, and advertising.
Our partners in publishing, CreateSpace is the one stop shop for your print on demand needs. Their blog features bite-sized pieces of publishing and marketing wisdom, with a bit of beginner’s slant.
Posted in This Week In Links
Tagged ACX, ALLi, Audiobook Creation Exchange, audiobook marketing, audiobook production, audiobook publishing, audiobook recording, bookmarketingbuzzblog, createspace, dave courvoisier, dr. ann utterback, Karen Commins, make audiobooks, Paul Strikwerda, The Book Designer
For Rights Holders:
Increase Engagement in Your Marketing with Visuals – via The Book Designer – “You know the saying that a picture is worth 1,000 words? It may be true but what’s proven is that a photo is better than text when it comes to social media engagement.”
How Ordinary Authors Can Promote a Book Like a Great Author – via BookMarketingBuzzBlog – The difference between an “ordinary” author and a “great” author is often a simple change in your perspective. Find out how to elevate your attitude to get to great.
10 Critical Author Marketing Lessons We Can Learn from Apple – via where writers win – This handy infographic should give you some ideas for ways to successfully market your audiobook.
20 Best Songs for Writers and About Writing: The Ultimate Writing Mixtape – via Writers Digest – Set the tone in your writer’s room with this snappy mix of literary-focused tunes.
Marketing Seasons & Rhythms: When Are Best Times For The Voice Over Biz? – via Voice-Over Xtra – “All effective marketers in every business field know the calendar year and what they should do (OR NOT DO) for maximum effect each month.”
The Turning Point – via Paul Strikwerda – Are you working towards you own success, or just hoping good things will happen to you?
Don’t Let a Cold Wreck Your Holiday or Your Voice – via Dr. Ann Utterback – Crowds and confined spaces are breeding grounds for cold-causing germs. Learn how to combat them this holiday season, and spare yourself the literal headache of missed workdays.
Audiobook Advice from Hall of Fame Narrators – via ACX – Learn from your peers as they share their reflections on a successful career in audiobook narration.
Posted in This Week In Links
Tagged ACX, Audiobook Creation Exchange, audiobook marketing, audiobook production, audiobook publishing, bookmarketingbuzzblog, dr. ann utterback, make audiobooks, Paul Strikwerda, The Book Designer, voice-over xtra, where writers win, writers digest