Tag Archives: The Book Designer

This Week in Links: January 29 – February 2

For Producers:

3 Reasons Why You Need a VO Accountability Partner – via Dave Courvoisier – Learn the benefits of an honest relationship with a trusted colleague and how to select the right person for you.

Three Characteristics Of Successful Voice Actors: What Keeps Them On Top? – via Voice-Over Xtra – “I think we all know well-educated people with great skills and a nice set-up who can barely make ends meet. So, there must be other factors at play that determine the difference between success and failure.”

The Voice Actor’s Law of Diminishing Returns – via Backstage – “I was willing to buy into the lie rather than face the truth that the marathon path to success in VO requires persistence, savvy, patience, hard work, facing your demons, and overcoming your fears.”

Is Your Portfolio Demonstrating the Best You? – via Natasha Marchewka – Are you highlighting the full breadth of your abilities on your ACX profile, your website, and elsewhere? Natasha’s got tips to make the most out of your promotional real estate.

For Rights Holders:

Why Focused Goals Can Help You Sell More Books – via a marketing expert – “If you have no direction other than “book sales” you’ll often make bad decisions, spend money you shouldn’t have, and end up nowhere near the final, end goal of selling more books.”

Submit Your Book to Holiday Gift Guides – via The Book Designer – Getting your audiobook listed in a book guide can be a great way to expose your work to tons of potential listeners. Note that you needn’t wait for the year-end holidays to take action on this tip.

What Your Brand Needs – via CreateSpace – What’s the one simple trick that will make your author brand more interesting to your fans? CreateSpace’s Richard Ridley offers his answer.

How to Get Kicked Out of a Facebook Group – via Build Book Buzz Facebook groups are a hotbed of fan activity and a great place to connect with listeners. Make sure you conduct yourself appropriately by checking out this list of “don’ts.”

This Week in Links: January 22 – 26

For Rights Holders:

‘Failed’ Songwriter Goes Up Against Bruce Springsteen for a Grammy – via Variety – Have you heard? ACX’s first Grammy nomination is for Shelly Peiken’s Confessions of a Serial Songwriter. Learn about Shelly and her road to the nomination here.

Free Book Trailer Templates – via Adazing – Trailers work, especially for audiobooks! So, team up with your narrator, and use this guide to create one with software you probably already have on your computer.

How to Jumpstart Book Reviews for Self-Published Books – via The Book Designer – These easy-to-follow tactics can help you get audiobook reviews too, of course.

Indie Author PSA: Do NOT Do These Things in 2018 – via Author Marketing Experts – When setting goals for success, it can be helpful to remember actions you’ll work to avoid.

For Producers:

From Couch to Mic: How To Market Your Voice-Over Skills – via suchavoice – “What does ‘market myself more’ or ‘get more gigs’ look like to you? What do you do every day to make that happen?”

5 Tips for Working From Home – via Marc Scott – Let Marc show you the way towards achieving a healthy work/life balance when your home is your office.

Surviving the Gig Economy – via Paul Strikwerda – “Today I’d like to share a number of attributes I believe to be the trademark of any successful solopreneur. If you want to make it on your own, you have to be…”

4 Ways to Avoid Shooting Your VO in the Foot – via Dave Courvoisier – “We make enough mistakes on our own through impatience, inattention, sloppiness, or just plain ole pig-headedness.  Why add to your troubles with stupidity?”

This Year in Links: 2017

All year long, we’ve been sharing audiobook production, publishing, and marketing links from around the web. Today, we’ve gathered your favorites from the past year, along with a look at the creators who published them. Read on for some great advice, and you just might find your new favorite site to bookmark.

For Producers:

Karen Commins is an Audible Approved ACX Producer, and has been a professional voiceover talent since 1999. She’s produced and recorded over 50 titles in her custom-built home studio, in addition to writing articles on audiobook production and publishing on her blog.

Dave Courvoisier is a voice actor, blogger and Emmy-winning TV news anchor. His blog features a variety of topics for VO’s, and his experience in the industry makes them worth your attention.

Paul Strikwerda is a Dutch-English voiceover pro, coach, and writer. His lengthy posts are often philosophical in nature, and tackle VO theory more than specific technical advice.

Dr. Ann Utterback is a voice specialist with more than 40 years experience working with broadcasters, voice over artists and podcasters around the world. Her blog is a great place to learn how to take care of your instrument.

For Rights Holders:

ALLi is the Alliance of Independent Authors, a non-profit professional association for authors who self-publish. Their blog focuses on teaching publishing and marketing skills to authors who don’t have the backing of a major publisher.

The Book Designer is Joel Friedlander, a man with a 40-year history in printing, graphic design, typography, book design, and advertising. His blog focuses on “researching new ways for you to get your books into print, to make them more apt to sell, and be a source of pride to both author and publisher.”

BookMarketingBuzzBlog is written by Brian Feinblum, a veteran of two decades in the industry of book publishing publicity and marketing. On his blog, you’ll discover savvy but entertaining insights on book marketing, public relations, branding, and advertising.

Our partners in publishing, CreateSpace  is the one stop shop for your print on demand needs. Their blog features bite-sized pieces of publishing and marketing wisdom, with a bit of beginner’s slant.

This Week in Links: December 4 – 8

For Rights Holders:

Increase Engagement in Your Marketing with Visuals – via The Book Designer – “You know the saying that a picture is worth 1,000 words? It may be true but what’s proven is that a photo is better than text when it comes to social media engagement.”

How Ordinary Authors Can Promote a Book Like a Great Author – via BookMarketingBuzzBlog – The difference between an “ordinary” author and a “great” author is often a simple change in your perspective. Find out how to elevate your attitude to get to great.

10 Critical Author Marketing Lessons We Can Learn from Apple – via where writers win – This handy infographic should give you some ideas for ways to successfully market your audiobook.

20 Best Songs for Writers and About Writing: The Ultimate Writing Mixtape – via Writers Digest – Set the tone in your writer’s room with this snappy mix of literary-focused tunes.

For Producers:

Marketing Seasons & Rhythms: When Are Best Times For The Voice Over Biz? – via Voice-Over Xtra – “All effective marketers in every business field know the calendar year and what they should do (OR NOT DO) for maximum effect each month.”

The Turning Point – via Paul Strikwerda – Are you working towards you own success, or just hoping good things will happen to you?

Don’t Let a Cold Wreck Your Holiday or Your Voice – via Dr. Ann Utterback – Crowds and confined spaces are breeding grounds for cold-causing germs. Learn how to combat them this holiday season, and spare yourself the literal headache of missed workdays.

Audiobook Advice from Hall of Fame Narrators – via ACX – Learn from your peers as they share their reflections on a successful career in audiobook narration.

This Week in Links: October 16 – 20

It’s that time of year again. While you’re prepping for Halloween, we’re prepping for the upcoming December audiobook sales season. For the best chance for your book to be on sale in time for the 2017 holidays, we recommend your titles are approved and submitted to ACX by Friday, December 1, 2017.

Please also ensure your audiobook meets all of our Audio Submission Requirements before submitting, as your title may be delayed going on-sale if our QA team needs to reach out to you with questions. Watch our recent video on passing ACX QA, then check out our favorite links from the past week below.

For Producers:

Study Peter Coyote’s Compelling Narration In Ken Burns’ ‘The Vietnam War’ PBS Series – via Voice-Over Xtra – Listening to the narrator’s documentary and contrasting it against his audiobook performance can be an enlightening exercise.

Voiceovers, Napping, and Meditation – via Tom Dheere – “Whether it’s napping, mediating, exercise, yoga, or reading a book with a warm beverage, at some point during the day you should find time to recharge.”

The One Surefire Way to Find New Clients – via Dave Courvoisier – CourVO offers a surprisingly simple directive, for those willing to put in the effort.

The Agony Of Ignorance – via Paul Strikwerda – Read Paul’s advice for achieving “unconscious competence,” and why it’s better in the long run not to get spoon-fed easy answers.

For Rights Holders:

Book Promotion: Do This, Not That – October 2017 – via The Book Designer – Instead of hoping your friends will leave glowing reviews of your (audio)book, learn how to earn reviews from motivated readers and listeners.

Opinion: How Indie Authors Can Stop Worrying and Learn to Love Book Marketing – via Alli – “You wrote the story you needed to tell – now you need to ensure the people who need to hear it have the opportunity to do so.”

Utilize Your Blog as a Powerful Marketing Tool – via The Write Conversation – “A blog post infused with personality, well-written content, and benefit to the readers can cause them to follow your blog or explore your website. But first, you have to get them interested in your post.”

Using Physicality to Bring Your Characters (And Your Fiction) to Life – via Writer’s Digest – Add this one to the “give your narrator something awesome to say” folder.

This Week in Links: August 14 – 18

For Rights Holders:

4 Social Media Productivity Tips for Authors – via The Book Designer – “We all know that marketing takes time. Too much time, some might say. I insist that it needn’t take time away from your writing. Not if you adhere to some productivity tips.”

Learning to Listen: Tips to Help You Get Into Audiobooks – via BookRiot – Try passing this advice along to those readers you’re yet to convert into listeners.

5 Email Marketing Tips for Self-Published Authors – via where writers win – “Email marketing is a fantastic way to stay front of mind and to let your readers know about everything from competitions to new releases.”

This is The Reason Book Marketing is Exhausting You and How to Fix That – via BadRedhead – “Many writers are exhausted by book marketing — even those who haven’t released their book yet. Sometimes, simply the thought of where to begin can be enough to stop a writer from ever starting at all. What to do?”

For Producers:

Voiceovers And Your Problem – via Tom Dheere – Tom offers five things to listen for if you want to make it as a voice talent.

Allowing Your Voice-Over Niche to Evolve Over Time – via suchavoice – “I didn’t set out years ago with this niche as my goal, but through hard work and perseverance, I was able to find my path over time.”

A Networking & Publicity Tactic from My Savvy 12-year-old Daughter – via Natasha Marchewka – “Way too often, I experience others as closed off and disinterested in group situations that would allow for valuable networking and even camaraderie. Being open to connecting helps us grow our business and, further, can help us grow as people.”

Yes, You Can….But SHOULD You? – via Dave Courvoisier – How big is your wheelhouse, really? Dave guides you through realistically approaching auditions.

This Week in Links: July 31 – August 4

For Producers:

Got The Summertime Business Blues? Plant Seeds Early For The Long Game – via Voice-Over Xtra – It turns out there is a cure for the summertime blues, and it involves cultivating client relationships.

Breathe Easy This Summer – via Dr. Ann Utterback – Learn to narrate while standing with proper posture to deliver your best in-booth performance.

The Importance of Listening Skills for Voiceover Work – via Victoria DeAnda – “Listening, which is an integral aspect of any form of communication, helps any voice actor learn control, adapt to new styles, and become more confident overall.”

No Shortage of Advice – via Dave Courvoisier – Wondering if any of your past VO clients are ready to work with you again? Dave’s got an email marketing cheat sheet so you can reignite those relationships.

For Rights Holders:

5 Reasons Audiobook Sales Are Booming And How You Can Be Part Of This Growth – via Digital Book World – “Audiobooks are a hot ticket these days – currently the fastest growing piece of the publishing industry, audiobooks are on everyone’s mind and in everyone’s ears.”

Do You Market Your Book With Urgency? – via BookMarketingBuzzBlog – Learn nine ways you to ensure you’re not getting too lax or too crazy when promoting your book.

Use a Sex Angle to Flirt with the Media for Book Publicity – via The Book Designer – Hubba hubba! Can you find a creative way to get eyes and ears on your (audio)book?

The Platform Conundrum – via CreateSpace – Author Richard Ridley demystifies phrases like “A cross-platform strategy is the most optimal solution to create buzz about your book.”

This Week in Links: July 17 – 21

For Producers:

Cultivating Your Personal Brand As A Voice-Over Artist – via suchavoice – You know you need it, even if you don’t want to work on it. Read up on the five ways to “cultivate a personal brand that is really, and truly your own.”

What Are You Waiting For? – via Paul Strikwerda – Paul’s here with that kick in the pants that every freelancer needs from time to time.

4 Reasons You Should be Marketing Your VO Business on Instagram – via Dave Courvoisier – Learn why the visual social network is a great place to spread word of your audio services, and the best part is that now you can Buy instagram likes whenever you want, this will improve your marketing strategies on social media.

ACXU Presents: Inside the Booth: A Day in the Life of an ACX Pro Producer – via ACX – Get an idea of what it takes to make a career out of voiceover work with Audible Approved Produced Caitlin Kelly.

For Rights Holders:

How to Create Pre-Launch Buzz for Your Book Right Now – via Bad Redhead Media – As you read this, note the tips that can be repurposed for your audiobook launch.

A Step-By-Step Indie Authors Guide for Attracting Media Attention – via Book Marketing Tools – “If you’re like most indie authors who can’t afford the razzle-dazzle of today’s publicity masterminds, there is an option for you. It’s called DIYing your own publicity campaign, and it’s not as scary as it sounds.”

Authors and Marketing Fatigue – via The Book Designer – If you’ve got an excuse for why your book marketing isn’t working an are ready for a dose of reality, this is the article for you.

Tips on Writing a Sequel (When You Didn’t Plan to Write a Sequel) – via Writer’s Digest – So, you’ve heard that series do well in audio, and you’re kicking yourself for not planning ahead. Never fear, Writer’s Digest’s got you covered.

This Week in Links: July 3 – 7

For Rights Holders:

Do You Have a Platform? – via The Book Designer – “The problem is that most authors focus on where they will build their platform and how they will build their platform. They fail to identify what their platform is and whom they intend to reach.”

How to Go On Vacation & Write While You’re Not Writing – via Writer Unboxed – Learn some ways to involve your brain in tasks that will set you up to write when you finally sit back down at the keyboard, this is something that has worked a lot for me lately, last time I rented my vacation home from outer banks rentals I was able to sit down, relax, and just write about many things that just came up to my mind.

How to Ace the First Act in Your Sequel – via Helping Writers Become Authors – Want to hook listeners with multi-part series? Find out how to kick off successive books with a bang.

Start Your Own Think Tank – via CreateSpace – Might starting a group of like-minded authors be beneficial to your writing and marketing efforts?

For Producers:

How To Attract and Keep New Clients – via Paul Strikwerda – Even though you and I are likely to have different clients with different needs, there are three factors that always play a role in every purchase decision: price, benefits, and perception.

Who Said Goofing Off Is a Waste of Time? – via Dr. Ann Utterback – “Think of the constant onslaught of information coming from the Internet, email, news stories, conversation, and our own busy thoughts. We’re asking our brains to digest all of this every second of every day. We need to shut this off for a time if we want to recharge.”

How Acting Ability Helps in Voiceover Work and Ways to Improve It – via Victoria DeAnda – “If you’re having a hard time turning yourself into a character required in a voice recording project, maybe it’s time you try acting classes on the side.”

Five Things To Do After a Voiceover Conference – via Rob Marley – The action doesn’t end when you return from a voiceover event. Take a look at how to continue the momentum once you return home.

 

This Week in Links: June 26 – 30

For Producers:

Do This Instead of Buying a New Mic – via Dave Courvoisier – Ready to add to cart? Consider whether coaching and technical training may be a better  investment for your career than new equipment.

What Is Your Computer Backup System? And Will It Work? – via Edge Studio – “Whether your computer succumbs to a malware attack, a hardware failure, or your own human error, having a backup will make the situation much less nerve-wracking, and probably far less expensive.”

Why I Don’t Listen to Fictional Audiobooks Narrated by Men – via Book Riot – One listener offers her perspective on a performance choice that drives her buying decisions.

5 Years As The VO Strategist Taught Me 3 Things – via Tom Dheere – What can you learn from Tom’s three big revelations from his time as VO coach? Find out in this milestone post.

For Rights Holders:

Use Cheat Sheets & Checklists to Entice, Engage Readers – via The Book Designer – “Readers love chunks of information they can digest easily in just a minute or two…tie the topic of your cheat sheet or checklist into your book, and you’ve got a promotional hook that reels in readers.”

How to Carry Your Book Cover Design Through to the Marketing Campaign for Your Self-published Books – ALLi – Find out how image, color, texture, and typography can be used as a theme for your (audio)book promotion.

How to Set Up Your Own Online Book Tour – via BookMarketingTools – “Whether you’re launching for the first time or hoping to drum up support for a published book, virtual tours can be incredible for building buzz, encouraging people to share your content, growing your platform, enhancing your reputation, selling books, and much more.”

An Illustrated Guide to Dynamic Characters – via Writer’s Digest – Compelling characters are a dream come true for any actor to perform. This fun infographic takes a look at what makes some of your favorite TV/movie characters so interesting.