Tag Archives: Paul Strikwerda

This Week in Links: October 1 – 5

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ACX is excited to announce that we’re once again partnering with The Society of Voice Arts and Sciences at That’s Voiceover 2018! This year’s event will take place on Saturday, November 17th at the Sheraton Universal Hotel at Universal Studios Hollywood, and we’re offering a number of ways audiobook actors and producers can interact with ACX and Audible Studios:

  • Learn from our all-star panel presentation, Becoming an Audiobook Actor-preneur. Scott Brick, Luke Daniels, and Khristine Hvam will help you develop the tools you need to grow a long career in audiobook performance/production.
  • Meet the ACX team at our exhibit hall booth. Bring your audiobook production, performance, and marketing questions. We want to hear from you!
  • Read for Audible Studios. Schedule a one-on-one session with Audible Studios producer Chris Sacco and get feedback on your performance in the moment. The top male and female talent will each land a contract to perform a title for Audible Studios. Sign up here.

Get your tickets here, and make sure to use code ACXTVO18 to get 20% off. We hope to see you there.

For Producers:

Would You Survive The Shark Tank? – via Paul Strikwerda – “If I were an investor on Shark Tank or Dragons’ Den, and you came to me with a pitch to back your business, what would I be looking for?”

6 Ways Social Media Can Hurt Your Voice Over Business – via Debbie Grattan – “To make sure your social media efforts end up benefiting instead of hurting your business, it’s crucial to steer clear of six different social media habits that can damage your VO career.

Speak From Your Diaphragm! – via Dr. Ann Utterback – Learn the why this piece of advice is so often repeated, and how to implement it in front of the mic.

For Rights Holders:

Meet the Super Fan … the Secret Sauce Authors Want – via The Book Designer – “[W]hen you set out to develop and build Super Fans, you create a cult of sorts. You are “the one” that they are dedicated/devoted to. Whatever your words are, they think you are the cat’s meow.”

Know The Media’s Purpose In Order to Have Your Book Covered by The – via BookMarkertingBuzzBlog – “[T]he media and authors need to find one another and click. They must see value in each other, a value greater than most others provide for them. Can you give the media what it wants.”

October Observances to Inspire Your Author Marketing – via author marketing experts – Turn to the calendar when in need of a touchstone for your book marketing efforts.

This Week in Links: August 13 – 17

For Rights Holders:

How to Market Your Book–When You Hate Marketing – via Helping Writers Become Authors – You can admit it: you’d rather be writing your books than marketing them. Reframing how you think about marketing, however, may help you find success and enjoyment in this important aspect of (audio)book publishing.

What Makes Readers Buy Books? – via ALLi – Dig deep into the data behind reader surveys to find out why your fans make the decisions they do.

30 Fantastic Writer’s Conferences for Authors, Bloggers and Freelancers – via The Write Life – The wisdom of the crowd, the support of your peers, the happy hour drinks at the bar: there are a number of good reason to attend writer’s conferences, and you just might find the right one for you on this list.

Great Book? Or Great Marketing – via BookMarketingBuzzBlog – Read on for an eye opening look at the value of writing vs. marketing when it comes to (audio)book sales.

For Producers:

Your Weekly VO Marketing Calendar – via Dave Courvoisier – Even the best in the business can fall into the inconsistency trap. Dave’s got a handy suggestion for staying on track: mnemonics!

The Secret to Sustained Success – via Paul Strikwerda – “If you wish to have sustainable success as a freelancer, you have to start thinking long-term, and big picture.”

Deliver On Your Promises – The Most Important Voiceover Advice – via Gravy for the Brain – For freelance professionals, your reputation is invaluable. Are you making a name a good impression on your clients?

As Your Voice Ages, Training Overcomes Barriers. But More Calls Coming For ‘Seniors’ – via Voice-Over Xtra – “In many ways the microphone is much more merciful than the camera. And in other ways it’s more revealing.”

 

This Week in Links: July 30 – August 3

Producers:

How To Edit Voice-Over Recordings A Lot Faster – With A Gaming Mouse! – via Voice-Over Xtra – Learn how to streamline your audiobook editing with some gear you may not even have considered for your studio.

Filling In The Blanks – via Paul Strikwerda – “You can’t give a client what s/he wants to hear, if you have no clue what it is.”

The Only Thing That’s Constant… – via Dave Courvoisier – Find inspiration in the ways your VO career “enhance[s] the definition of being human.”

Hey, I Know You!: Creating and Maintaining Your Personal Brand – via ACX University – Building a strong narrator brand and marketing your ACX productions can increase your earnings and provide a “value add” for the Rights Holders you work with.

Rights Holders:

How to Recycle, Repurpose and Promote Your Publicity – via The Book Designer – As you continue to build you Author brand, get tips on how to get the best return on the exposure you’re already getting.

Authors Should Promote Books Like Street Entertainers Sell Their Talents – via BookMarketingBuzzBlog – Turns out you can find marketing inspiration in the funniest of places. Find out how two different types of creatives have more in common than you may think.

11 Ways to Simplify Your (book promotion) Life – via author marketing experts – “Simplifying for authors is different…because most of us have day jobs and for us, simplifying isn’t just about keeping things simple, it’s also about preventing that bottleneck when too many things hit at once.”

How to Use Awareness Days to Promote Your Self-published Books – via ALLi – “Awareness Days of some kind or other happen just about every day of the year. There can be few authors who can’t find at least one day that somehow chimes with their books, if only they take the time and trouble to look. But what to do when you find one that suits you?”

This Week in Links: April 30 – May 4

For Rights Holders:

How Do Authors Sell The Truth of Their Books – via BookMarketingBuzzBlog – This piece will help you learn how to be more persuasive about what you have to offer others.

Book Marketing Tip: Can You Answer This Simple Question? – via CreateSpace – Can you provide a succinct, compelling answer when asked what your book is about?

What Should Your Characters Talk About? – via Helping Writers Become Authors – Compelling dialogue is especially important when you write with your audiobook in mind. Read on for specific tips to put into action for your next book.

7 Ways to Counteract Writer’s Block – via Live Write Thirve – You can’t publish that next audiobook if you haven’t written the book first. Which of these tips will unleash your creative output?

For Producers:

What Non-Daw Software Do You Use? And Should You? – via Edge Studio – From hosting your website to managing your finances, find out which programs can help you succeed as a freelance VO.

Picking the Perfect Voice-Over Microphone – via Paul Strikwerda – “Let’s say I’m in the market for a new microphone. Is staring at pictures, reading reviews, and listening to audio samples helpful? The answer may surprise you.”

Dr. Utterback’s Go-To Daily Vocal Warm-Ups – via Dr. Ann Utterback – These exercises focus on releasing tension in the upper body and oral cavity. I’ve also included one to increase my heart rate slightly to wake up my brain so I’ll be sharp and ready to voice.

ACX U Presents: Peace, Love, and Understanding Your Audio Partner – via ACX – Every audiobook production represents an artistic collaboration. Find out how this Rights Holder and Producer team set themselves up for success.

This Week in Links: March 12 – 16

For Rights Holders:

9 Types of Pitches to Use When Promoting Your Book – via The Book Designer – “The success of your book depends on approaching people, companies and groups and asking for their help to publicize, promote and sell it… Here are nine things consider when it comes time to pitch your book—before, during or after your launch.”

How To Promote Your Book Like My Self-Promoting Kid – via Book Marketing BuzzBlog – Learn how emulating 13-year-old Ben in three key ways can help you shine light on your latest audiobook project.

How to Implement the Ideal Content Strategy to Grow Your Author Brand – via ALLi – “Jyotsna Ramachamdran, founder and director of Happy Self-Publishing, asks why a carefully curated content strategy is so important for authors, and how to build and implement one.”

Is a Press Release Still a Good Book Promotion Tool? – via Author Marketing Experts – AME offers a ruling on this tried and true technique. Take note of the rules you’ll want to follow to make sure your press release breaks through the crowd.

For Producers:

A Voice Artists Shouldn’t Just Talk. Also Listen to Yourself – via Edge Studio – Read up on the value of including time to listen back to past performances in your daily practice sessions.

Let’s Talk About Your Jaw – via Dr. Ann Utterback – Stress can wreak havoc on your jaw, which in turn can disrupt your vocal performance. Never fear – the doctor’s got some exercises that can help relieve tension and build strength.

Celia Siegel’s Voiceover Achiever – via Paul Strikwerda – “The big question in our industry used to be: Do you have a beautiful voice? Do you know how to act? Those are still important. But they’re no longer enough. These days the question is: Are you brandable?”

ACX U Presents: Ahead of the Curve: Prospecting for Pros – via ACX – Audible Approved Producers Steven Jay Cohen and Neil Hellegers discuss the finer points of researching authors with books not yet in audio and bringing them to ACX to produce their audiobook.

This Year in Links: 2017

All year long, we’ve been sharing audiobook production, publishing, and marketing links from around the web. Today, we’ve gathered your favorites from the past year, along with a look at the creators who published them. Read on for some great advice, and you just might find your new favorite site to bookmark.

For Producers:

Karen Commins is an Audible Approved ACX Producer, and has been a professional voiceover talent since 1999. She’s produced and recorded over 50 titles in her custom-built home studio, in addition to writing articles on audiobook production and publishing on her blog.

Dave Courvoisier is a voice actor, blogger and Emmy-winning TV news anchor. His blog features a variety of topics for VO’s, and his experience in the industry makes them worth your attention.

Paul Strikwerda is a Dutch-English voiceover pro, coach, and writer. His lengthy posts are often philosophical in nature, and tackle VO theory more than specific technical advice.

Dr. Ann Utterback is a voice specialist with more than 40 years experience working with broadcasters, voice over artists and podcasters around the world. Her blog is a great place to learn how to take care of your instrument.

For Rights Holders:

ALLi is the Alliance of Independent Authors, a non-profit professional association for authors who self-publish. Their blog focuses on teaching publishing and marketing skills to authors who don’t have the backing of a major publisher.

The Book Designer is Joel Friedlander, a man with a 40-year history in printing, graphic design, typography, book design, and advertising. His blog focuses on “researching new ways for you to get your books into print, to make them more apt to sell, and be a source of pride to both author and publisher.”

BookMarketingBuzzBlog is written by Brian Feinblum, a veteran of two decades in the industry of book publishing publicity and marketing. On his blog, you’ll discover savvy but entertaining insights on book marketing, public relations, branding, and advertising.

Our partners in publishing, CreateSpace  is the one stop shop for your print on demand needs. Their blog features bite-sized pieces of publishing and marketing wisdom, with a bit of beginner’s slant.

This Week in Links: December 4 – 8

For Rights Holders:

Increase Engagement in Your Marketing with Visuals – via The Book Designer – “You know the saying that a picture is worth 1,000 words? It may be true but what’s proven is that a photo is better than text when it comes to social media engagement.”

How Ordinary Authors Can Promote a Book Like a Great Author – via BookMarketingBuzzBlog – The difference between an “ordinary” author and a “great” author is often a simple change in your perspective. Find out how to elevate your attitude to get to great.

10 Critical Author Marketing Lessons We Can Learn from Apple – via where writers win – This handy infographic should give you some ideas for ways to successfully market your audiobook.

20 Best Songs for Writers and About Writing: The Ultimate Writing Mixtape – via Writers Digest – Set the tone in your writer’s room with this snappy mix of literary-focused tunes.

For Producers:

Marketing Seasons & Rhythms: When Are Best Times For The Voice Over Biz? – via Voice-Over Xtra – “All effective marketers in every business field know the calendar year and what they should do (OR NOT DO) for maximum effect each month.”

The Turning Point – via Paul Strikwerda – Are you working towards you own success, or just hoping good things will happen to you?

Don’t Let a Cold Wreck Your Holiday or Your Voice – via Dr. Ann Utterback – Crowds and confined spaces are breeding grounds for cold-causing germs. Learn how to combat them this holiday season, and spare yourself the literal headache of missed workdays.

Audiobook Advice from Hall of Fame Narrators – via ACX – Learn from your peers as they share their reflections on a successful career in audiobook narration.

This Week in Links: October 16 – 20

It’s that time of year again. While you’re prepping for Halloween, we’re prepping for the upcoming December audiobook sales season. For the best chance for your book to be on sale in time for the 2017 holidays, we recommend your titles are approved and submitted to ACX by Friday, December 1, 2017.

Please also ensure your audiobook meets all of our Audio Submission Requirements before submitting, as your title may be delayed going on-sale if our QA team needs to reach out to you with questions. Watch our recent video on passing ACX QA, then check out our favorite links from the past week below.

For Producers:

Study Peter Coyote’s Compelling Narration In Ken Burns’ ‘The Vietnam War’ PBS Series – via Voice-Over Xtra – Listening to the narrator’s documentary and contrasting it against his audiobook performance can be an enlightening exercise.

Voiceovers, Napping, and Meditation – via Tom Dheere – “Whether it’s napping, mediating, exercise, yoga, or reading a book with a warm beverage, at some point during the day you should find time to recharge.”

The One Surefire Way to Find New Clients – via Dave Courvoisier – CourVO offers a surprisingly simple directive, for those willing to put in the effort.

The Agony Of Ignorance – via Paul Strikwerda – Read Paul’s advice for achieving “unconscious competence,” and why it’s better in the long run not to get spoon-fed easy answers.

For Rights Holders:

Book Promotion: Do This, Not That – October 2017 – via The Book Designer – Instead of hoping your friends will leave glowing reviews of your (audio)book, learn how to earn reviews from motivated readers and listeners.

Opinion: How Indie Authors Can Stop Worrying and Learn to Love Book Marketing – via Alli – “You wrote the story you needed to tell – now you need to ensure the people who need to hear it have the opportunity to do so.”

Utilize Your Blog as a Powerful Marketing Tool – via The Write Conversation – “A blog post infused with personality, well-written content, and benefit to the readers can cause them to follow your blog or explore your website. But first, you have to get them interested in your post.”

Using Physicality to Bring Your Characters (And Your Fiction) to Life – via Writer’s Digest – Add this one to the “give your narrator something awesome to say” folder.

This Week in Links: August 21 – 25

Did you hear the news? ACX University is back for 2017, with eight episodes coming in September. This year, we’ve expanded our premiere audiobook education event to cover topics for authors and publishers in addition to actors and producers. Check out this year’s curriculum, meet the panelists, and catch up on past year’s lessons here. Make sure to follow us on YouTube, Facebook, and Twitter, where you can watch every episode of this year’s program for free!

For Producers:

Why George Guidall Is the Undisputed King of Audiobooks – via The New York Times – Learn audiobook performance theory from the venerated veteran.

Should You Neutralize Your Accent? – via Paul Strikwerda – “Even though it’s fun to do all kinds of accents and characters, nine out of ten times clients hire me because I sound like me, and not like someone else.”

Should You Ever Volunteer to Do Voice-Over for Free? – via Edge Studio – “One way to add to your experience is volunteer work. But should you volunteer to do voice work for free? There are pros and cons, so read on…”

The Still Small Voice – via Karen Commins – Find out how rediscovering the love for her childhood instrument reminded Karen how listening to that little voice inside can be important for your VO career.

For Rights Holders:

Making A Great Author Website In 16 Steps – via BookMarketingBuzzBlog – “First, look at your site from the eyes of those who would come to visit it…Second, ask yourself if you started from scratch, how different would a brand new site look in comparison to what you have?”

Brands to Avoid – via CreateSpace – When building your author brand, be authentic, and remember to highlight the positive aspects of yourself and your books.

4 Questions You Should Never Ask About Your Book – via Helping Writers Become Authors – “In short, good writing is not about finding the right answer. It’s about finding the right question.”

20 Inspiring Writing Podcasts to Subscribe to Right Now – via The Write Life – “For writers looking to bust writer’s block, hone their craft or spice up a boring commute, there’s no shortage of podcasts from amateurs and experts alike.”

This Week in Links: July 24 – 28

For Rights Holders:

What Are Authors Willing To Do To Get Publicity? – via BookMarketingBuzzBlog – “If you can’t find much to publicize about you or your book then you probably should rethink who is going to buy the book and what will move them to be interested.”

16 Ways to Make Your Setting a Character in Its Own Right – via Helping Writers Become Authors – Let your audiobook narrator chew on some scenery for a while.

Airtight Plotting Strategies – via CreateSpace – Every audiobook project starts as a writing project. Make sure you don’t lose the thread on your next one.

8 Tips to Keep in Your Mind When Seeking Book Reviews – via where writers win – Learn the smart way to get professionals to review your book, and keep in mind the ways these tips apply to your audiobook as well.

For Producers:

How Dangerous Is Your Voice-Over Studio? – via Paul Strikwerda – “In order to truly feel at home, happy, and safe in my claustrophobic recording cave, I had to add some items and make some adjustments to make life a lot healthier.”

How to be Productive During a (Voice-over) Vacation – via Natasha Marchewka – Read about smart ways to both relax and be productive in your time away from the booth.

A Reminder… – via Dave Courvoisier – Dave’s back with a 15-point reality check for voiceover newbies. Can you pass the test?

Voiceovers And Working With Authors – via Tom Dheere – Tom’s here to remind you that you might not always be working directly with the author of the book you’re recording, especially if you’re working with an audio publisher.