Tag Archives: Paul Strikwerda

This Week in Links: March 12 – 16

For Rights Holders:

9 Types of Pitches to Use When Promoting Your Book – via The Book Designer – “The success of your book depends on approaching people, companies and groups and asking for their help to publicize, promote and sell it… Here are nine things consider when it comes time to pitch your book—before, during or after your launch.”

How To Promote Your Book Like My Self-Promoting Kid – via Book Marketing BuzzBlog – Learn how emulating 13-year-old Ben in three key ways can help you shine light on your latest audiobook project.

How to Implement the Ideal Content Strategy to Grow Your Author Brand – via ALLi – “Jyotsna Ramachamdran, founder and director of Happy Self-Publishing, asks why a carefully curated content strategy is so important for authors, and how to build and implement one.”

Is a Press Release Still a Good Book Promotion Tool? – via Author Marketing Experts – AME offers a ruling on this tried and true technique. Take note of the rules you’ll want to follow to make sure your press release breaks through the crowd.

For Producers:

A Voice Artists Shouldn’t Just Talk. Also Listen to Yourself – via Edge Studio – Read up on the value of including time to listen back to past performances in your daily practice sessions.

Let’s Talk About Your Jaw – via Dr. Ann Utterback – Stress can wreak havoc on your jaw, which in turn can disrupt your vocal performance. Never fear – the doctor’s got some exercises that can help relieve tension and build strength.

Celia Siegel’s Voiceover Achiever – via Paul Strikwerda – “The big question in our industry used to be: Do you have a beautiful voice? Do you know how to act? Those are still important. But they’re no longer enough. These days the question is: Are you brandable?”

ACX U Presents: Ahead of the Curve: Prospecting for Pros – via ACX – Audible Approved Producers Steven Jay Cohen and Neil Hellegers discuss the finer points of researching authors with books not yet in audio and bringing them to ACX to produce their audiobook.

This Year in Links: 2017

All year long, we’ve been sharing audiobook production, publishing, and marketing links from around the web. Today, we’ve gathered your favorites from the past year, along with a look at the creators who published them. Read on for some great advice, and you just might find your new favorite site to bookmark.

For Producers:

Karen Commins is an Audible Approved ACX Producer, and has been a professional voiceover talent since 1999. She’s produced and recorded over 50 titles in her custom-built home studio, in addition to writing articles on audiobook production and publishing on her blog.

Dave Courvoisier is a voice actor, blogger and Emmy-winning TV news anchor. His blog features a variety of topics for VO’s, and his experience in the industry makes them worth your attention.

Paul Strikwerda is a Dutch-English voiceover pro, coach, and writer. His lengthy posts are often philosophical in nature, and tackle VO theory more than specific technical advice.

Dr. Ann Utterback is a voice specialist with more than 40 years experience working with broadcasters, voice over artists and podcasters around the world. Her blog is a great place to learn how to take care of your instrument.

For Rights Holders:

ALLi is the Alliance of Independent Authors, a non-profit professional association for authors who self-publish. Their blog focuses on teaching publishing and marketing skills to authors who don’t have the backing of a major publisher.

The Book Designer is Joel Friedlander, a man with a 40-year history in printing, graphic design, typography, book design, and advertising. His blog focuses on “researching new ways for you to get your books into print, to make them more apt to sell, and be a source of pride to both author and publisher.”

BookMarketingBuzzBlog is written by Brian Feinblum, a veteran of two decades in the industry of book publishing publicity and marketing. On his blog, you’ll discover savvy but entertaining insights on book marketing, public relations, branding, and advertising.

Our partners in publishing, CreateSpace  is the one stop shop for your print on demand needs. Their blog features bite-sized pieces of publishing and marketing wisdom, with a bit of beginner’s slant.

This Week in Links: December 4 – 8

For Rights Holders:

Increase Engagement in Your Marketing with Visuals – via The Book Designer – “You know the saying that a picture is worth 1,000 words? It may be true but what’s proven is that a photo is better than text when it comes to social media engagement.”

How Ordinary Authors Can Promote a Book Like a Great Author – via BookMarketingBuzzBlog – The difference between an “ordinary” author and a “great” author is often a simple change in your perspective. Find out how to elevate your attitude to get to great.

10 Critical Author Marketing Lessons We Can Learn from Apple – via where writers win – This handy infographic should give you some ideas for ways to successfully market your audiobook.

20 Best Songs for Writers and About Writing: The Ultimate Writing Mixtape – via Writers Digest – Set the tone in your writer’s room with this snappy mix of literary-focused tunes.

For Producers:

Marketing Seasons & Rhythms: When Are Best Times For The Voice Over Biz? – via Voice-Over Xtra – “All effective marketers in every business field know the calendar year and what they should do (OR NOT DO) for maximum effect each month.”

The Turning Point – via Paul Strikwerda – Are you working towards you own success, or just hoping good things will happen to you?

Don’t Let a Cold Wreck Your Holiday or Your Voice – via Dr. Ann Utterback – Crowds and confined spaces are breeding grounds for cold-causing germs. Learn how to combat them this holiday season, and spare yourself the literal headache of missed workdays.

Audiobook Advice from Hall of Fame Narrators – via ACX – Learn from your peers as they share their reflections on a successful career in audiobook narration.

This Week in Links: October 16 – 20

It’s that time of year again. While you’re prepping for Halloween, we’re prepping for the upcoming December audiobook sales season. For the best chance for your book to be on sale in time for the 2017 holidays, we recommend your titles are approved and submitted to ACX by Friday, December 1, 2017.

Please also ensure your audiobook meets all of our Audio Submission Requirements before submitting, as your title may be delayed going on-sale if our QA team needs to reach out to you with questions. Watch our recent video on passing ACX QA, then check out our favorite links from the past week below.

For Producers:

Study Peter Coyote’s Compelling Narration In Ken Burns’ ‘The Vietnam War’ PBS Series – via Voice-Over Xtra – Listening to the narrator’s documentary and contrasting it against his audiobook performance can be an enlightening exercise.

Voiceovers, Napping, and Meditation – via Tom Dheere – “Whether it’s napping, mediating, exercise, yoga, or reading a book with a warm beverage, at some point during the day you should find time to recharge.”

The One Surefire Way to Find New Clients – via Dave Courvoisier – CourVO offers a surprisingly simple directive, for those willing to put in the effort.

The Agony Of Ignorance – via Paul Strikwerda – Read Paul’s advice for achieving “unconscious competence,” and why it’s better in the long run not to get spoon-fed easy answers.

For Rights Holders:

Book Promotion: Do This, Not That – October 2017 – via The Book Designer – Instead of hoping your friends will leave glowing reviews of your (audio)book, learn how to earn reviews from motivated readers and listeners.

Opinion: How Indie Authors Can Stop Worrying and Learn to Love Book Marketing – via Alli – “You wrote the story you needed to tell – now you need to ensure the people who need to hear it have the opportunity to do so.”

Utilize Your Blog as a Powerful Marketing Tool – via The Write Conversation – “A blog post infused with personality, well-written content, and benefit to the readers can cause them to follow your blog or explore your website. But first, you have to get them interested in your post.”

Using Physicality to Bring Your Characters (And Your Fiction) to Life – via Writer’s Digest – Add this one to the “give your narrator something awesome to say” folder.

This Week in Links: August 21 – 25

Did you hear the news? ACX University is back for 2017, with eight episodes coming in September. This year, we’ve expanded our premiere audiobook education event to cover topics for authors and publishers in addition to actors and producers. Check out this year’s curriculum, meet the panelists, and catch up on past year’s lessons here. Make sure to follow us on YouTube, Facebook, and Twitter, where you can watch every episode of this year’s program for free!

For Producers:

Why George Guidall Is the Undisputed King of Audiobooks – via The New York Times – Learn audiobook performance theory from the venerated veteran.

Should You Neutralize Your Accent? – via Paul Strikwerda – “Even though it’s fun to do all kinds of accents and characters, nine out of ten times clients hire me because I sound like me, and not like someone else.”

Should You Ever Volunteer to Do Voice-Over for Free? – via Edge Studio – “One way to add to your experience is volunteer work. But should you volunteer to do voice work for free? There are pros and cons, so read on…”

The Still Small Voice – via Karen Commins – Find out how rediscovering the love for her childhood instrument reminded Karen how listening to that little voice inside can be important for your VO career.

For Rights Holders:

Making A Great Author Website In 16 Steps – via BookMarketingBuzzBlog – “First, look at your site from the eyes of those who would come to visit it…Second, ask yourself if you started from scratch, how different would a brand new site look in comparison to what you have?”

Brands to Avoid – via CreateSpace – When building your author brand, be authentic, and remember to highlight the positive aspects of yourself and your books.

4 Questions You Should Never Ask About Your Book – via Helping Writers Become Authors – “In short, good writing is not about finding the right answer. It’s about finding the right question.”

20 Inspiring Writing Podcasts to Subscribe to Right Now – via The Write Life – “For writers looking to bust writer’s block, hone their craft or spice up a boring commute, there’s no shortage of podcasts from amateurs and experts alike.”

This Week in Links: July 24 – 28

For Rights Holders:

What Are Authors Willing To Do To Get Publicity? – via BookMarketingBuzzBlog – “If you can’t find much to publicize about you or your book then you probably should rethink who is going to buy the book and what will move them to be interested.”

16 Ways to Make Your Setting a Character in Its Own Right – via Helping Writers Become Authors – Let your audiobook narrator chew on some scenery for a while.

Airtight Plotting Strategies – via CreateSpace – Every audiobook project starts as a writing project. Make sure you don’t lose the thread on your next one.

8 Tips to Keep in Your Mind When Seeking Book Reviews – via where writers win – Learn the smart way to get professionals to review your book, and keep in mind the ways these tips apply to your audiobook as well.

For Producers:

How Dangerous Is Your Voice-Over Studio? – via Paul Strikwerda – “In order to truly feel at home, happy, and safe in my claustrophobic recording cave, I had to add some items and make some adjustments to make life a lot healthier.”

How to be Productive During a (Voice-over) Vacation – via Natasha Marchewka – Read about smart ways to both relax and be productive in your time away from the booth.

A Reminder… – via Dave Courvoisier – Dave’s back with a 15-point reality check for voiceover newbies. Can you pass the test?

Voiceovers And Working With Authors – via Tom Dheere – Tom’s here to remind you that you might not always be working directly with the author of the book you’re recording, especially if you’re working with an audio publisher.

This Week in Links: July 17 – 21

For Producers:

Cultivating Your Personal Brand As A Voice-Over Artist – via suchavoice – You know you need it, even if you don’t want to work on it. Read up on the five ways to “cultivate a personal brand that is really, and truly your own.”

What Are You Waiting For? – via Paul Strikwerda – Paul’s here with that kick in the pants that every freelancer needs from time to time.

4 Reasons You Should be Marketing Your VO Business on Instagram – via Dave Courvoisier – Learn why the visual social network is a great place to spread word of your audio services, and the best part is that now you can Buy instagram likes whenever you want, this will improve your marketing strategies on social media.

ACXU Presents: Inside the Booth: A Day in the Life of an ACX Pro Producer – via ACX – Get an idea of what it takes to make a career out of voiceover work with Audible Approved Produced Caitlin Kelly.

For Rights Holders:

How to Create Pre-Launch Buzz for Your Book Right Now – via Bad Redhead Media – As you read this, note the tips that can be repurposed for your audiobook launch.

A Step-By-Step Indie Authors Guide for Attracting Media Attention – via Book Marketing Tools – “If you’re like most indie authors who can’t afford the razzle-dazzle of today’s publicity masterminds, there is an option for you. It’s called DIYing your own publicity campaign, and it’s not as scary as it sounds.”

Authors and Marketing Fatigue – via The Book Designer – If you’ve got an excuse for why your book marketing isn’t working an are ready for a dose of reality, this is the article for you.

Tips on Writing a Sequel (When You Didn’t Plan to Write a Sequel) – via Writer’s Digest – So, you’ve heard that series do well in audio, and you’re kicking yourself for not planning ahead. Never fear, Writer’s Digest’s got you covered.

This Week in Links: July 3 – 7

For Rights Holders:

Do You Have a Platform? – via The Book Designer – “The problem is that most authors focus on where they will build their platform and how they will build their platform. They fail to identify what their platform is and whom they intend to reach.”

How to Go On Vacation & Write While You’re Not Writing – via Writer Unboxed – Learn some ways to involve your brain in tasks that will set you up to write when you finally sit back down at the keyboard, this is something that has worked a lot for me lately, last time I rented my vacation home from outer banks rentals I was able to sit down, relax, and just write about many things that just came up to my mind.

How to Ace the First Act in Your Sequel – via Helping Writers Become Authors – Want to hook listeners with multi-part series? Find out how to kick off successive books with a bang.

Start Your Own Think Tank – via CreateSpace – Might starting a group of like-minded authors be beneficial to your writing and marketing efforts?

For Producers:

How To Attract and Keep New Clients – via Paul Strikwerda – Even though you and I are likely to have different clients with different needs, there are three factors that always play a role in every purchase decision: price, benefits, and perception.

Who Said Goofing Off Is a Waste of Time? – via Dr. Ann Utterback – “Think of the constant onslaught of information coming from the Internet, email, news stories, conversation, and our own busy thoughts. We’re asking our brains to digest all of this every second of every day. We need to shut this off for a time if we want to recharge.”

How Acting Ability Helps in Voiceover Work and Ways to Improve It – via Victoria DeAnda – “If you’re having a hard time turning yourself into a character required in a voice recording project, maybe it’s time you try acting classes on the side.”

Five Things To Do After a Voiceover Conference – via Rob Marley – The action doesn’t end when you return from a voiceover event. Take a look at how to continue the momentum once you return home.


This Week in Links: June 19 – 23

For Rights Holders:

Online Book Tours and Why You Should Do Them – via Book Marketing Tools – An online publicity tour is an especially great way to promote your digital audiobook.

Book Promotion: Do This, Not That: June 2017 – via The Book Designer – Amy Collins is back with her monthly look at the right and wrong way to spread word of your words.

Good Book Publicity Is A Marathon Not A Sprint – via BookMarketingBuzzBlog – VOs use this same analogy when talking about audiobook narration, so prepare to take long view of audiobook promotion.

Average People Recreating Romance Novel Covers is Utterly Hilarious – via Viral Thread – Can you judge a book by these covers?

The Power of Podcasts – via ACX – Learn how one ACX author created a blueprint for promoting his books to natural listening audience: podcast fans.

For Producers:

The Seven Worst Mistakes Beginning Voice-Overs Make – via Paul Strikwerda – “I really wish I had known a thing or two before I started speaking for a living. Here’s my top 7 of things I did, before I knew better.”

4 Things That Will Make Your VO Clients Love You – via Dave Courvoisier – “You’re in a relationship with your clients (in fact, that’s likely how you got them…right?).  Sure, it’s a business relationship, but still…it’s human-to-human (H2H).”

What to Consider in Evaluating Your Voice-Over Potential – via Edge Studio – Taking a look at all the aspects of a good voiceover performance can help you understand what areas of your delivery you need to improve.

The Importance of Proper Input – via Marc Scott – In the end, the career you take is equal to the career you make.

This Week in Links: May 29 – June 2

ACX audiobooks win three audie awards!

Last night, at the 22nd annual Audie Awards, 3 titles produced or distributed via ACX took home the coveted prize in their category. The winners were:

The Greatest: My Own Story by Muhammad Ali & Richard Durham. Narrated By Dion Graham (Autobiography/Memoir).

The Brink: Stories by Austin Bunn. Narrated By Austin Bunn, Luke Daniels, Tanya Eby, Ralph Lister, Amy McFadden, Mikael Narramore & Nick Podehl (Short Stories/Collections)

Marriage Games: The Games Duet by CD Reiss. Narrated By Elena Wolfe &  Sebastian York (Erotica).

Congratulations to all the authors and actors involved!

For Rights Holders:

Why Networking at a Writing Conference is SO Important – via The Write Conversation – Did you hit Romantic Times or BEA this past month? Planning to attend a conference later this year? Check out Bruce Brady’s example of real world networking in action.

It’s a (Mad, Mad) Marketing World – via Writer Unboxed – Find out how the plot of your story plays an important role in the marketing of your book.

Marketing Tip: Stay Organized! – via CreateSpace – “When it comes to book marketing… It doesn’t matter what system you use, as long as you use a system.”

5 Creative Book Marketing & Promotion Ideas for Indie Authors and Self-published Books – via ALLi – Find out how innocuous things like an email from Amazon or a trip to the dentist can be opportunities to market your work.

For Producers:

Recaps From 5 APAC 2017 Sessions – via Karen Commins – If you were unable to attend APAC this year, check out Karen’s roundup of the best tips shared in a handful of sessions.

Important Voiceover Work Legal Considerations – via Victoria DeAnda – “Without prior knowledge of voiceover work legal considerations, you could end up compromising years of hard work and client-list building.”

Protecting Your Voice – via Paul Strikwerda – Look after your instrument by reading Paul’s in-depth interview with Vocal Health Educator Elissa Weinzimmer.

Do You Know Craig? – via Dave Courvoisier – Have you landed any VO work via the online classified ad service Craigslist? Dave wants to know! Discuss your experience in the comments of his post, if so.