Tag Archives: bookmarketingbuzzblog

This Week in Links: August 1 – 5

This week’s #ACXU2016 live stream contained a lively and informative discussion on building and maintaining your actor brand. Featuring branding and social media experts from Audible as well as actor/author Gabra Zackman, this panel is a must-watch for Producers and Rights Holders alike. View the video below, then continue your audiobook education with this week’s recommended links.

For Rights Holders:

11 Ways to Overcome Marketing Dread – via Digital Book World – Many authors love writing but fear marketing. Find out how to bridge the gap with these tips.

Great Tips For Branding Your Book Series – via Book Marketing Tools – The same way that your business has a logo, and colors, and a style of presenting things, so too should your books have branding.

Marketing a New Book: 6 Tactics Authors & Publishers Love – via BookBub – With so many ways to market your (audio)books, it can be tough to figure out which to focus on. This post recommends some tactics to focus on, with easy-to-follow examples.

Get A Second Opinion On Your Book Marketing – via BookMarketingBuzzBlog – Seek the advice of others if your marketing isn’t working as well as you’d like. “Sometimes a small repair can fix a big problem”

For Producers:

Does It Make Sense To Outsource Proofing, Correcting & Packaging? – Voice-Over Xtra – A good look at the things that go into a decision to farm out your post production work.

Burnout Can Torch Your Throat – via Dr. Ann Utterback – Stress can take it’s toll on your voice. Dr. Utterback has some advice to help you avoid stretching yourself too thin to perform well.

How to be Believable – via Paul Strikwerda – “As a (voice) actor, it is your job to sell your lines so that the audience is buying it. In order for them to believe in what you’re saying, they have to believe that you believe it yourself. How do you do that?”

Sidestep the Snake Oil – via Steven Jay Cohen – A  changing industry has opened opportunities for new careers in voiceover, as well as some who seek to take advantage of those just starting out. Learn how to avoid opportunists who might not have your best interests at heart.

This Week in Links: May 23 – 27

For Producers:

Five Alternate Streams of Income as a Voiceover Artist – via Victoria DeAnda – “While this business can be quite lucrative and exciting at times, many voiceover artists want more from their talent.”

Zip Through Your Day, Get Everything Done Seriously! Six Tips For Boosting Productivity – via Voice-Over Xtra – Learn how to manage the limited hours in your day to get the most out of your VO career.

Why You Need To Set A Deadline – via Marc Scott – When setting a goal, you’ll go a long way towards successful completion by setting a deadline.

For Rights Holders:

How to Host a Facebook Launch of Your Self-published Book – via ALLi – Learn 10 steps to successfully host a virtual book (or audiobook!) launch party on the popular social network.

5 Things Most Self-Publishing Authors Overlook – via Book Marketing Tools – “To avoid making the common mistakes, review the following 5 things you should always check off your pre-publishing list.”

Do Writers Offer A Dialogue Or A Rant? – via BookMarketingBuzzBlog – “The good author…tries to think like the reader and understands the assumptions, standards, and knowledge that such readers operate under.”

 

 

This Week in Links: May 2 – 6

For Producers:

3 Irrefutable Facts About Choosing Mics – via Dave Courvoisier – Learn a few key points to consider when choosing your next microphone.

10 Effective Ways To Find Voice Over Work – via Gary Terzza – Gary shares tactics you may not have considered for booking VO gigs.

Voiceover – Tips and Tricks for Audio Production – via Sound 4VO – “While it is easy for a voice actor to think only of their performance and delivery of the copy, it is also important to remember that all of those beautifully spoken words are pieces in a larger audio landscape.”

Sound More Conversational – via Online Voice Coaching – “The best delivery sounds like a conversation with a good friend.”

For Rights Holders:

Why Must You Promote Your Book? – via BookMarketingBuzzBlog – Find the answer to “why,” as well as over a dozen suggestions for “how.”

Make Audiobook Creation Your Goal for 2016 – via Digital Book World – ACX Producer Karen Commins shares four recent changes within the audiobook industry that prove now is the time to get your work into audio.

When Failure Isn’t an Option — How to Find Your Readers – via The Book Designer – Author Nick Stephenson offers tips on how to build your audience and take control of your writing and publishing business.

Why I Read My Goodreads Reviews – via Writer Unboxed – “There’s nothing like unvarnished, straight up reader reviews to remind you that every reader is different.”

This Week in Links: March 14 – 18

For Rights Holders:

How to Choose the Best Social Media Channels to Sell Books – via Digital Book World – “[S]ocial media is a marketing strategy, not a menu, and your choice of networks should depend on your goals and your audience, not on your personal affinity.”

How Big Is Your Book Marketing Wallet? – via BookMarketingBuzzBlog – Learn how to determine the proper budget for your marketing efforts.

Book Marketing: How to Develop and Use an Indie Author Brand – via ALLi – Tips on building and maintaining your brand values and visual identity.

Top 8 Book Marketing Takeaways from DBW 2016 – via BookBub – From Author branding to SEO, find out what the publishing world has been talking about when it comes to marketing.

For Producers:

A Simple Tool for Better Breathing – via Online Voice Coaching – A simple, handy animated gif can help you control your breathing on the mic.

Acoustic Panels – via Joe’s Dump – One VO explores acoustically treating a room rather than installing a vocal booth.

Romance on Audio: Ten Terrific Narrators – via BookRiot – Two handfuls of narrators that listeners love. Listen to their samples on Audible for inspiration.

Go Ahead And Judge – via Rider Voice-Over – A look at how being self-critical can help improve your voice acting.

This Week in Links: November 30 – December 4

Before we get to this week’s top audiobook links, we’d like to remind you that the deadline to submit audiobooks to ACX for the best chance to be on sale for the holiday season is today, December 4th. Make sure your productions meet our Audio Submission Requirements and submit, review, or approve holiday projects by the end of the day. Then, check out the links below to help make your next audiobook even better!

For Producers:

Audiobook Narrators: How To Tweet Your Way To More Jobs And Audiobook Sales – via Voice-Over Xtra – Thoughts and advice for actors using social media to promote their work and further their careers.

5 Ways Voiceover Work and Family Influence Each Other – via Victoria DeAnda – “Family has a lot to do with how you perform as a voiceover artist. Learning how they affect it can help you control the feelings, emotions, and other factors that come into play as you work.”

The Obstacles Holding Back Your Voice Over Career – Via Gary Terzza – Are you putting up roadblocks to your own career goals?

Don’t Buy New Recording Equipment. Do This Instead. – Via CourVO – Gary’s got a better way to spend your money than on fancy new gear you may not know how to use.

For Rights Holders:

What IS a Target Audience? What You Need to Know – via BadRedheadMedia – “How do we get our target audience (those we are marketing to), to become our actual audience, the ones who buy what we are marketing to them?”

10 Tips for Twitter Success in Publishing – via The Bookseller – An easy to digest list of social media advice.

Why Social Media Should Become Publishers’ New Testing Ground – via BookBusiness – Can the “#instapoet” concept be applied to novels?

Do Writers Need Coaches? – via BookMarketingBuzzBlog – “Imagine if a writer has someone telling them to try harder, do it this way and not that, and high-fives them for a well-written passage?”

This Week in Links: November 16 – 20

For Rights Holders:

12 Things Writers Fear But Can Overcome – BookMarketingBuzzBlog – “Here are a dozen things many writers fear – and how to put such worries into perspective so they don’t cripple their efforts to write, pursue publication, seek out publicity, and market their life’s work.”

What You Need to Know About Publicity Before You Self-Publish – via The Write Life – “Unfortunately, many self-published authors assume that traditional publicity is out of reach. This couldn’t be further from the truth.”

How to Make a Speech at a Publishing Event – via ALLi – Authors experienced in public speaking offer first-hand advice.

Downsize Your Way to More Sales – via CreateSpace – Author Richard Ridley says the secret to higher sales just might be marketing to a smaller audience.

For Producers:

Drink Up for A Better Voice – via Voice Over Herald – Everything you could possibly need to know about hydrating for vocal excellence.

[VIDEO] 5 Must Haves For Your Voice Over Website – via Marc Scott – So you’ve got a website for your VO services. Now, learn how to make the most of it.

File Management with Alex the Audio Scientist – via The ACX Blog – Ensure you don’t stumble at the finish line by using our best practices for managing your audiobook productions and submitting them to ACX.

Simple Ways to Sound Professional in the Morning – via Your Work is All I Talk About – Vocal warmups to help you hit the ground running at the start of your day.

This Week in Links: November 2 – 6

For Rights Holders:

Five Ways for Self-published Authors to Use Video to Promote Self-Published Books – via ALLi – Read how author Laxmi Hariharan uses the moving image to help build her author platform while having a lot of fun.

15 Authors Running Fantastic Book Promotions on Instagram – via BookBub – “[H]ere are some great examples of authors who’ve been able to successfully build an audience and publish content that has connected with many followers.”

The 2015 October Platform Challenge – via Writer’s Digest – Need to beef up your author platform? This 31-day challenge to get you where you want to be.

Writers Need A Breakthrough, Not A Breakdown – via BookMarketingBuzzBlog – Feeling stuck? Perhaps it’s time to affect change by shaking things up.

For Producers:

Are You Suffering From Mike Fright? – via Nethervoice – Halloween’s over, so you’ve got no excuse for being afraid of your microphone.

From Amateur to All-Star: Everything I Wish I’d Known About Audiobook VO – via That’s Voiceover – Join ACX at That’s Voiceover in Los Angeles on November 14th to learn the do’s and don’ts of audiobook production.

[VIDEO] Reducing Voice Over Breaths Using Audacity – via Gary Terzza –  Learn a quick and easy way to subtly reduce the sound of prominent breaths when using Audacity.

5 Ways To Get Top Of Mind With Voice Over Clients – via Marc Scott – “It’s so easy to get caught up thinking about how to market ourselves to new clients, that sometimes we forget about reaching out to the clients we already have!”

You Will Always Read Like a Child, According to Science– via Gizmodo – Learn about pseudo-homophones and why your brain still gets tripped up sounding out the words you read.

This Week in Links: October 19 – 23

For Producers:

Passion, Persistence And Planning Will Make Your Voice Over Dreams A Reality – via Voice-Over Xtra – “The VO industry is flooded with talented people. What can you do to make yourself stand out and ensure your success in one of the most competitive industries out there?”

Five Voice Over Lessons Learned From Elon Musk – via Marc Scott – “If you want to be great at a “thing”, one of the easiest ways to help you get there is to study those that have come before you.”

What is Marketing – via Joe’s Dump – “Is it your brand? How about mass emails? SEO? Blogs? Cold calling? These may be pieces of an overall marketing strategy, but they are too often mistaken for all of marketing.”

Nasality Unwrapped – via Dr. Ann Utterback – “In most cases, nasality is either a learned behavior or the result of a lazy soft palate.”

For Rights Holders:

[PODCAST] How to Sell Books and Build Your Email List Through Facebook Ads -via Book Marketing Tools – “Books don’t just appear on Amazon from out of nowhere and sell. You’ve got to be there to push them. No one else is going to do it.”

How To Promote Books In The 21st Century – via BookMarketingBuzzBlog – “It’s a great time to promote a book, considering the number of opportunities and tools available, but it’s also the worst time, as publicists and authors feel overwhelmed by how man outlets they need to contact in order to do a lot of activity that may not necessarily yield a lot of book sales.”

World Building 101 – via The Write Practice – If you write fiction, you need world building. It’s the skeleton of your story: though unseen, those bones determine the shape of the beast.

Book Marketing: 6 Top Tips on How to Make LinkedIn Work for Authors – via ALLi – [E]ven here, your objective should be to build great connections, and not generate sales.

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This Week in Links: September 28 – October 2

For Rights Holders:

To Promote, Or Not Promote: The Hamlet Complex – via BookMarketingBuzzBlog – Should you hire someone to promote your book? Here are 8 questions to ask yourself to find out.

2015 October Platform Challenge – via Writer’s Digest – “This challenge will help writers through the process of improving their writing platforms by providing one task to complete for each day of the month in October.”

How to Be Interesting Enough to Be a Brand – via CreateSpace – Author Richard Ridley looks at brand building through the lens of dating.

Book Marketing 201 – via Publishers Weekly – “Marketing self-published books requires leveraging both new tools and tried-and-true strategies.”

For Producers:

You Landed Your First VO Gig – Now Nail It! – via Mike Lenz – Good advice for VO’s just beginning to work with pro studios.

Voice Over Mistakes – via Abbe Holmes – Abbe shares five common mistakes VO’s make and how to avoid them.

Sick Happens – via Rob Marley – Five ways to avoid putting VO work on hold because of a cold.

Why Some Voiceover Artists Never Make It – via Victoria DeAnda – Learn how not to sabotage your chances for success as a VO.

This Week in Links: August 10 – 14

For Producers:

How to Promote Yourself as a Voice-Over Actor Online – via Voice Over Herald – Promote your audiobooks to gain sales, or promote yourself to book gigs.

Who Needs a Voice Over Coach? How To Get Training For Free! – via Gary Terzza – “It is possible to break into the industry without spending too much, but you will certainly need to invest plenty of effort.”

[VIDEO] Marketing Persistence – via Marc Scott – This week, Marc offers thoughts and encouragement, to help you develop persistence in your marketing efforts.

5 Ways to Get Hired in Voice Acting – via Backstage – Here are five ways to ensure your land solid, quality jobs that pay good money.

For Rights Holders:

Free Newswires Help Promote Books & Author Brands – via BookMarketingBuzzBlog – Learn how to promote your audiobook for free via press releases.

4 Methods to Invigorate Your Prose With Surprising Sentences – via Helping Weiters Become Authors – Give your narrator something cool to say in the booth.

Simple Promo Tip: Nailing Your Email Subject Line – via Writer Unboxed – Sometimes, it only takes a few words to sell an audiobook. Find out which will have the biggest impact on your potential listeners.

11 Ways to Ask for Writing Advice (And 10 Major Mistakes to Avoid) – via The Write Life – “Connecting with other writers — who are at your experience level or above it — is a great way to learn, grow and expand your career.”