Tag Archives: bookmarketingbuzzblog

This Week in Links: July 31 – August 4

For Producers:

Got The Summertime Business Blues? Plant Seeds Early For The Long Game – via Voice-Over Xtra – It turns out there is a cure for the summertime blues, and it involves cultivating client relationships.

Breathe Easy This Summer – via Dr. Ann Utterback – Learn to narrate while standing with proper posture to deliver your best in-booth performance.

The Importance of Listening Skills for Voiceover Work – via Victoria DeAnda – “Listening, which is an integral aspect of any form of communication, helps any voice actor learn control, adapt to new styles, and become more confident overall.”

No Shortage of Advice – via Dave Courvoisier – Wondering if any of your past VO clients are ready to work with you again? Dave’s got an email marketing cheat sheet so you can reignite those relationships.

For Rights Holders:

5 Reasons Audiobook Sales Are Booming And How You Can Be Part Of This Growth – via Digital Book World – “Audiobooks are a hot ticket these days – currently the fastest growing piece of the publishing industry, audiobooks are on everyone’s mind and in everyone’s ears.”

Do You Market Your Book With Urgency? – via BookMarketingBuzzBlog – Learn nine ways you to ensure you’re not getting too lax or too crazy when promoting your book.

Use a Sex Angle to Flirt with the Media for Book Publicity – via The Book Designer – Hubba hubba! Can you find a creative way to get eyes and ears on your (audio)book?

The Platform Conundrum – via CreateSpace – Author Richard Ridley demystifies phrases like “A cross-platform strategy is the most optimal solution to create buzz about your book.”

This Week in Links: June 19 – 23

For Rights Holders:

Online Book Tours and Why You Should Do Them – via Book Marketing Tools – An online publicity tour is an especially great way to promote your digital audiobook.

Book Promotion: Do This, Not That: June 2017 – via The Book Designer – Amy Collins is back with her monthly look at the right and wrong way to spread word of your words.

Good Book Publicity Is A Marathon Not A Sprint – via BookMarketingBuzzBlog – VOs use this same analogy when talking about audiobook narration, so prepare to take long view of audiobook promotion.

Average People Recreating Romance Novel Covers is Utterly Hilarious – via Viral Thread – Can you judge a book by these covers?

The Power of Podcasts – via ACX – Learn how one ACX author created a blueprint for promoting his books to natural listening audience: podcast fans.

For Producers:

The Seven Worst Mistakes Beginning Voice-Overs Make – via Paul Strikwerda – “I really wish I had known a thing or two before I started speaking for a living. Here’s my top 7 of things I did, before I knew better.”

4 Things That Will Make Your VO Clients Love You – via Dave Courvoisier – “You’re in a relationship with your clients (in fact, that’s likely how you got them…right?).  Sure, it’s a business relationship, but still…it’s human-to-human (H2H).”

What to Consider in Evaluating Your Voice-Over Potential – via Edge Studio – Taking a look at all the aspects of a good voiceover performance can help you understand what areas of your delivery you need to improve.

The Importance of Proper Input – via Marc Scott – In the end, the career you take is equal to the career you make.

This Week in Links: June 5 – 9

Audible’s Matt Thornton stops by today to fill us in on an exciting new initiative Audible has recently launched.

The mixture of words and voices that give books their power is an even more fundamental element of the audio experience, which can bring together the best of writing and narrative performance. Last week, Audible announced a $5,000,000 fund to commission and produce new works by playwrights for Audible listeners. This project elevates three areas of focus that have informed Audible’s mission from the beginning: serving listeners, serving the professional creative class, and applying the best of emergent digital technologies on behalf of listeners, actors and authors.

Audible has enlisted an advisory board of distinguished theater talent to collaborate in the selection of recipients for the grants, and will solicit submissions for fund grants immediately. Read more about this program here, and inquire about submission at AudibleTheater@audible.com.

For Producers:

Dial Down the Intensity of Your Delivery – via Dr. Ann Utterback – “The problem is that if your excitement bleeds into your delivery too much, you’re doing a disservice to your listener.”

Refresh, Reboot, Refurbish, Renew – via Dave Courvoisier – Don’t collect digital dust. Consider these aspects of your voiceover business that might be ready for an upgrade.

6 Questions About Audio Publishing – via Karen Commins – Thinking of buying audio rights and becoming an audiobook publisher? Karen answers some questions about the process you may not have considered.

For Rights Holders:

Beginners guide to Indie Author Jargon: Book Marketing Glossary – via ALLi – You’ll find multiple entries for each letter from A – Z, with recommended blog posts for every term. Bookmark this one now.

5 Skills Every Writer Should Develop – via The Book Designer – Learn the attributes a writer should attain to become a true “autherpreneur.”

Can You Sell 10 Copies Of Your Book Every Day? – via BookMarketingBuzzBlog – “Any goal that you set needs to have a number attached to it, something that’s measurable, realistic, but inspiring.”

Is Email Marketing Still Relevant? – via CreateSpace – It turns out the key to effective email marketing is… all your other forms of marketing. Who knew?

This Week in Links: May 22 – 26

For Producers:

Feeding Your Soul – via Paul Strikwerda – Find out why the “Nethervoice’s” best ideas come when he’s trying NOT to focus on business.

5 Customer Retention Tips for your Voiceover Business – via Victoria DeAnda – If you voice it (well), they will come. But how do you keep them coming back?

Get Into Voice-Over Work: Beginner’s Guide – via Gary Terzza – Learn the VO coach’s essential tenets of a successful narration career.

Storytellers: Amanda Rose Smith – via ACX – “For me, getting paid to do something you’d probably do anyway is the highest form of success.”

For Rights Holders:

Public Speaking Tips for Writers: 7 Keys for a Great Speech – via The Write Practice – We’d say the 8th key is “ask your narrator for advice.”

6 Tips for Creating Believable Characters That Win Over Readers – via Writer’s Digest – This one’s for the “give your narrator something awesome to say” file.

10 Ways To Approach Book Publicity – via BookMarketingBuzzBlog – “Believe in your abilities, trust in your creativity, and take the initiative to get the media exposure you feel you deserve.”

Clear Step-By-Step Guide to Editing for Self-Publishers – via where writers win – Every good book deserves an editor (and no, your narrator doesn’t count!)

That Week in Links: May 8 – 12

Kick off your Monday with a look at our favorite links from last week!

For Producers:

Make Every On-Air Day Your Best – via Dr. Ann Utterback – What would you say if not just on-air days, but every day could be your best? Don’t miss the additional resources at the bottom of the post.

How to Track Voiceover Projects That’s Quick and Easy – via J. Christopher Dunn – Learn a straight-forward system to keep your various emails, invoices, files, and folders straight.

I Am a Female Voice Over, Hear me Roar! – via Voice Over Herald – Take a look at the history of the gender divide in VO, capped off with a handy infographic showing why women rule.

How to Succeed in the Voiceover Industry – via Victoria DeAnda – Victoria shares the career building blocks that allow you “let your passion bleed into your work.”

For Rights Holders:

Can You Market Your Book For 5 Minutes A Day?– via BookMarketingBuzzBlog – If you’re too busy, or big marketing projects seem daunting, check these tips for working a little bit of promotion into every day.

How to Launch Your Blog With Your Book in Mind – via Writer’s Digest – “Blogging helped me hone my voice and connected me to a community of readers. But, oh, if I could start over knowing that many of my far-fetched writing dreams would come true, I sure would do a few things differently.”

Branding: The Rule of Coaching – via CreateSpace – See how being genuinely altruistic within your creative community can have the side benefit of building your brand.

The Elusive Value of PR as a Book Marketing Tactic – via The Write Life – “I am constantly reminding myself to invest my time and efforts wisely as an author. And that means putting my efforts toward growing a long-term following—not just pestering readings into that one or two next sales.”

This Week in Links: March 13 – 17

For Rights Holders:

5 Quick-Fire Tips to Ramp up Your Book Launch via Social Media – Book Marketing Tools – “Running a good social media campaign for your book launch is about maximizing exposure, promoting engagement, and generating enthusiastic support from followers and fans.”

Do We Understand The Book Reader? – via BookMarketingBuzzBlog – “The best writer lets her mind and soul lead the way.  She writes, unapologetically and daringly confronts the truths, lies, and unknowns in life.”

Why Indie Authors Need to be Bold with Social Media – via ALLi – “To be truly successful there needs to be a mind-shift from ‘what can I get?’, to ‘what can I do for others with social media as a tool?'”

Be the Gateway: The Dan Blank Interview – via The Book Designer – “Your work is your work. I think that building your gateway and opening it up is the idea of ‘Can you explain it to me in a way that doesn’t just show me what you are about, but it connects it to what I really care about; the way where it lets me lean in, and I think about it?'”

For Producers:

Are You Ready for a Voice-Over Career? A Five Question Quiz – via Debbie Grattan – “If you’re in the midst of making a decision to jump off into the pool of voice-over actors to determine if it’s right for you, you will want to answer these five questions to ensure you’re truly prepared to climb up on that diving board.”

Kick That Cold to the Curb – via Dr. Ann Utterback – Learn how to stop or shorten a cold so your voice will not suffer as badly.

In Voice Over: Dare the Difference and Find your Authentic Voice – via Bobbin Beam – “Here’s a suggestion: Make who you are your selling point. Stop measuring yourself, your voice-over performance, your “popularity” against others’ standards and claims of others before you.”

What Can a New Voice Over Do To Get Noticed? – BE EMOTIONALLY ATTRACTIVE – via Voice Over Herald – Your talent and skill as a voice over actor can make people stop and listen, but what will make them hire you, continue to work with you, be loyal to you, and refer you to others is your pleasing personality.

This Week in Links: February 20 – 24

For Producers:

7 Steps to LinkedIn Success – via Marc Scott – Are you using the professional’s platform for your voiceover career? Marc’s here to show you how to make the most of it.

Listen To The Books Behind This Year’s Film Awards – via Audible range – from book to audiobook to Oscar-nominated film, get inspired by the performances in the source material from this year’s academy awards.

Online Tools For Freelance Voice Actors – via Dave Courvoisier – Learn about a variety of programs and apps that can make running your VO business easier.

Voice-Over Work (and All Else) Got You Uptight? Relax! – via Edge Studio – “A relaxed voice also gives you greater tonal range, has more endurance, enables you to follow direction more accurately, helps you enunciate better, adds to your confidence, and simply makes VO work (even) more fun.”

For Rights Holders:

Growing Your Audience One Fan at a Time – via C.S. Lakin – Find out why the self-published author thinks your mailing list is the best way to build your fan base from the ground up.

How to Get the Most Marketing and Publicity Bang for Your Buck – via Writer’s Digest – Is it time for you to invest in your success and hire a publicist?

Creative Book Marketing and Promotion Ideas for Indie Authors and Self-published Books – via ALLi – Learn the almost-accidental, counter-intuitive ideas that led to marketing success.

The Inspired Writer & Book Marketer – BookMarketingBuzzBlog – “Maybe [these ideas] will help you move towards aiming higher, achieving more, and living a fulfilling life as a writer or book marketer.”

This Week in Links: February 13 – 17

For Rights Holders:

Launching a Book? Why You Should Start Building an Email List Today – via Book Marketing Tools – “Besides generating more leads, email marketing identifies better-quality leads, shortens the sales cycle, improves conversion rates, reduces marketing costs, and more.”

Interview With Audie Awards Competition Chairperson Janet Benson – via BookMarketingBuzzBlog – Get a peek at what an insider thinks of the audiobook industry’s top honors.

Her Debut Novel Just Turned 1. Which Marketing Tactics Worked? – via The Write Life – Learn went went well, what went not-so-well, and what comes next for new author E.J. Wenstrom.

Emotion vs. Feeling: How to Evoke More From Readers – via Writer’s Digest – File this evocative story under “give your narrator something to chew on.”

For Producers:

Bookkeeping Tips to Help You Keep Your Voiceover Business Financials Organized – via Victoria DeAnda – “You don’t want to be that person scrambling right before your taxes are due—only to send off your “financials” in a bag stuffed with receipts.”

Five Questions. Five Answers – via Paul Strikwerda – The veteran VO answers the questions he is most often asked, including “What is the one thing you know now that you wish someone had told you when you started out in voice-over?”

Your Business Plan – via Dave Courvoisier – Discover a business planning resource for saving time day-to-day and mapping out your career path.

R.C. Bray: From Audiobook Beginner to Audie Winner – via ACX University – Find out how the award-winning narrator of The Martian got his start on ACX

This Week in Links: February 6 – 10

For Producers:

Becoming a Frugal Freelancer – via Paul Strikwerda – Every dollar matters when you’re your own boss. Paul offers a detailed look at 7 tips to help you turn a profit.

Your Voice Could Be the Next Great Thing in Computing – via J. Christopher Dunn – Technology like Siri and Amazon’s Alexa may present new opportunities for VO’s.

What Are You Saying? – via Dave Courvoisier – Dave offers a meditation on rates for new talent and when it might be time to raise yours.

Super Bowl Sized Marketing Fail – via Marc Scott – “Beware what you share because EVERYTHING is marketing!”

For Rights Holders:

Top 15 Tips for Webinar Wannabes – via The Book Designer – Want to host a webinar for your book launch, or to build your email list? Learn how to do it correctly.

Book Marketers & Authors Must Improve Their Vocabulary – via BookMarketingBuzzBlog – Find out how an expanded vocabulary can help your book marketing.

You’re Not Just an Author, You’re a Brand – via CreateSpace – “The point is that you are more than an author. You are a human being who dabbles in real life as much as any respectable human being.”

10 Creative Exercises That Will Help You Improve Your Writing – via Writer’s Digest – “[W]hen adapted for writers… the techniques taught through improv can enhance creativity, improve storytelling and dialogue skills, help make problems easier to solve, and make writing fun.”

 

This Week in Links: January 30 – February 3

For Rights Holders:

Book Promotion: Do This, Not That – via The Book Designer – The latest installment in this series takes a look at marketing mistakes authors have made, and what they should have tried instead.

Reflecting On The Book Publicity World’s Last 25 Years – via BookMarketingBuzzBlog – Find the way forward by learning what has and hasn’t changed in the last quarter century of book promotion.

How to Create a High-Performing Book Sales Page for Your Launch – via Book Marketing Tools – A step-by-step guide to designing a custom landing page for your next book launch.

128 Excellent Alternatives to the Word “Very” – via Writer’s Digest – Give your producer something profound to say with this list of replacement for the infamous writing crutch.

For Producers:

Would You Survive the Shark Tank? – Via Paul Strikwerda – A parable of two VO’s with different skill sets illuminates the difference between sinking or swimming in your voiceover career.

Mix it Up – via Dave Courvoisier – If your routine needs a shakeup, Dave has 20+ ways to get different results.

Do You Hear Yourself? Resonance is Confusing – via Dr. Ann Utterback – The good doctor address the age old question: why do our recorded voices sound so different than what we hear in our head?

ACX Video Playlists – via ACX – We’ve organized our videos on a range of audiobook production, performance, and business topics into a series of bookmark-able lists. Check ’em out!