Tag Archives: bookmarketingbuzzblog

This Week in Links: February 13 – 17

For Rights Holders:

Launching a Book? Why You Should Start Building an Email List Today – via Book Marketing Tools – “Besides generating more leads, email marketing identifies better-quality leads, shortens the sales cycle, improves conversion rates, reduces marketing costs, and more.”

Interview With Audie Awards Competition Chairperson Janet Benson – via BookMarketingBuzzBlog – Get a peek at what an insider thinks of the audiobook industry’s top honors.

Her Debut Novel Just Turned 1. Which Marketing Tactics Worked? – via The Write Life – Learn went went well, what went not-so-well, and what comes next for new author E.J. Wenstrom.

Emotion vs. Feeling: How to Evoke More From Readers – via Writer’s Digest – File this evocative story under “give your narrator something to chew on.”

For Producers:

Bookkeeping Tips to Help You Keep Your Voiceover Business Financials Organized – via Victoria DeAnda – “You don’t want to be that person scrambling right before your taxes are due—only to send off your “financials” in a bag stuffed with receipts.”

Five Questions. Five Answers – via Paul Strikwerda – The veteran VO answers the questions he is most often asked, including “What is the one thing you know now that you wish someone had told you when you started out in voice-over?”

Your Business Plan – via Dave Courvoisier – Discover a business planning resource for saving time day-to-day and mapping out your career path.

R.C. Bray: From Audiobook Beginner to Audie Winner – via ACX University – Find out how the award-winning narrator of The Martian got his start on ACX

This Week in Links: February 6 – 10

For Producers:

Becoming a Frugal Freelancer – via Paul Strikwerda – Every dollar matters when you’re your own boss. Paul offers a detailed look at 7 tips to help you turn a profit.

Your Voice Could Be the Next Great Thing in Computing – via J. Christopher Dunn – Technology like Siri and Amazon’s Alexa may present new opportunities for VO’s.

What Are You Saying? – via Dave Courvoisier – Dave offers a meditation on rates for new talent and when it might be time to raise yours.

Super Bowl Sized Marketing Fail – via Marc Scott – “Beware what you share because EVERYTHING is marketing!”

For Rights Holders:

Top 15 Tips for Webinar Wannabes – via The Book Designer – Want to host a webinar for your book launch, or to build your email list? Learn how to do it correctly.

Book Marketers & Authors Must Improve Their Vocabulary – via BookMarketingBuzzBlog – Find out how an expanded vocabulary can help your book marketing.

You’re Not Just an Author, You’re a Brand – via CreateSpace – “The point is that you are more than an author. You are a human being who dabbles in real life as much as any respectable human being.”

10 Creative Exercises That Will Help You Improve Your Writing – via Writer’s Digest – “[W]hen adapted for writers… the techniques taught through improv can enhance creativity, improve storytelling and dialogue skills, help make problems easier to solve, and make writing fun.”

 

This Week in Links: January 30 – February 3

For Rights Holders:

Book Promotion: Do This, Not That – via The Book Designer – The latest installment in this series takes a look at marketing mistakes authors have made, and what they should have tried instead.

Reflecting On The Book Publicity World’s Last 25 Years – via BookMarketingBuzzBlog – Find the way forward by learning what has and hasn’t changed in the last quarter century of book promotion.

How to Create a High-Performing Book Sales Page for Your Launch – via Book Marketing Tools – A step-by-step guide to designing a custom landing page for your next book launch.

128 Excellent Alternatives to the Word “Very” – via Writer’s Digest – Give your producer something profound to say with this list of replacement for the infamous writing crutch.

For Producers:

Would You Survive the Shark Tank? – Via Paul Strikwerda – A parable of two VO’s with different skill sets illuminates the difference between sinking or swimming in your voiceover career.

Mix it Up – via Dave Courvoisier – If your routine needs a shakeup, Dave has 20+ ways to get different results.

Do You Hear Yourself? Resonance is Confusing – via Dr. Ann Utterback – The good doctor address the age old question: why do our recorded voices sound so different than what we hear in our head?

ACX Video Playlists – via ACX – We’ve organized our videos on a range of audiobook production, performance, and business topics into a series of bookmark-able lists. Check ’em out!

This Week in Links: January 2- January 6

FOR RIGHTS HOLDERS:

5 Steps to Set Writing Goals You’ll Actually Achieve– via The Write Practice – Coming up with goals is easy. Coming up with goals that will make you a better writer can be a bit harder.

The Book Marketing Strategy –via Book Marketing Buzz Blog – January sees some of the biggest spikes in sales after people have been given Audible memberships for the holidays. Keep on marketing!

ACX Storytellers: Ryan Winfield – via The ACX Blog – ACX has numerous success stories, Ryan Winfield is one of our favorites. Ryan explains why he decided to retain his audio rights and passed on working with a major publisher to work with ACX.

FOR PRODUCERS:

6 Things you Can Do NOW to Get Started in Voiceover – via Voiceover Herald – It’s easy to procrastinate when you’re not sure how to get started. Avoid that issue with this helpful article to jump start your narration career.

10 Social Media Trends Giving Brands New Ways to Engage in 2017 – via Adweek – Social media is essential to establishing your brand and properly marketing yourself. Find out the best ways to engage with your audience in the New Year.

ACX University Presents: Finding Your Voice Part 1 –The ACX Blog – Before you  dive into audiobook narration, discover your voice so you can find the appropriate projects. Travel back to ACX University 2015 for some starting tips.

This Week in Links: October 31 – November 4

For Producers:

Secrets From Successful Voice-Overs – via Paul Strikwerda – It’s easy to view your path as a Boulevard of Broken Dreams; your peers offer their best advice to make sure you don’t get stuck there.

How Punctuation Marks Help You Read Voice Over Scripts Better – via Voice Over Herald – “Punctuation is important for voice overs as it works as an aid in reading, phrasing, and in the overall interpretation of the script.”

How To Pick A Voice Over Conference To Attend – via Marc Scott – Learning and networking at an industry event is a great way to advance your career. Might we humbly suggest you join us at That’s Voiceover next week?

5 Things You Should Do for Your VO Business Before the End of the Year – via Dave Courvoisier – Don’t wait until January to take stock and set yourself up for another successful year.

For Rights Holders:

Which Demographic Do You Promote Your Book To? – via BookMarketingBuzzBlog – “When promoting – and writing – a book, one must always think about the readership demographics.  Which types of media will you pursue?  What kind of fan do you hope to create?”

Book Marketing Success & Failure [PODCAST] – via Book Marketing Tools – Bestselling author A.J. Cosmo shares what he’s learned from his promotional efforts that worked… or didn’t.

Favorite Ways to Promote a Virtual Book Tour – via Build Book Buzz – Learn how to make the most out of your online book tour efforts without ever leaving your office.

Simplify Your Social Media Marketing: Set Up Outpost Channels – via Smart Marketing for Authors – Build a presence on your lesser-used social platforms in order to boost your efforts on those you can dedicate more time to.

This Week in Links: October 17 – 21

Deadline for Holiday Season Audiobook Submissions

We know, we know; Halloween is still a week away. But this isn’t an example of holiday creep. We just need to inform you that the deadline to submit audiobooks to ACX for the best chance to be on sale for the holiday season is Friday, December 2. Make sure your productions meet our Audio Submission Requirements and submit, review, or approve holiday projects in advance of that day to take advantage of the gift-giving season.

Need help producing, publishing, or marketing those productions? Read on…

For Producers:

How Can a Voice Over Actor Manage a Busy Day – via Voice Over Herald – “To manage your voice over business better you have to allot time to accomplish all tasks that goes along with running a business.”

Upping the Articulation Challenge – via Dr. Ann Utterback – “This challenge attacks some sloppiness that has become okay in conversation, but it’s often not acceptable for professional work.”

Pronunciation, Dialect, & Speech Resources for Audiobook Narrators – via AudioEloquence – Bookmark this one-stop shop for voiceover performance resources right now.

Your One-Hour Audiobook MBA – via ACX/That’s Voiceover – Learn how to mind your own audiobook business during our panel in Los Angeles this November!

For Rights Holders:

Turn Your Author Website Up to 11 (with Bonus Content) – via Digital Book World – Once you’ve got your author website set up, you’ve got to get listeners to visit it.

How to Write a Book Trailer – via The Verbs – Authors and actors can – and should – team up to create engrossing audiobook trailers to promote their titles.

Book Promotion: Do This, Not That – October 2016 – via The Book Designer – Learn from one author’s experience with what she did vs. what she should have done.

Should You Promote Your Book By Yourself? – via BookMarketingBuzzBlog – 28 questions to ask yourself before you start promoting your title.

This Week in Links: October 10 – 14

For Rights Holders:

Time Management Tips for Busy Authorpreneurs – via BookWorks -“You know what  you’re supposed to do—write your book, start a blog and website, and turn to social media to help you market everything you’ve created. But where do you start?”

How to Market Books From the Customer’s Perspective – via BookBusiness – Find out why focusing on content instead of product may help your marketing efforts.

Writers Need These 10 Resolutions For The New Year — In October – via BookMarketingBuzzBlog – Get a jump start on improving your career with these promises.

How to Create An Author Brand – Case Study – with Jessica Bell – via Alli – Learn how one writer tackled the complex issue by “branding the author rather than the books.”

For Producers:

Stars of the Spoken Word: Meet the Audiobook Narrators Who Are Quietly Saving Book Publishing – via Salon – “A group of artistically minded actors have made audiobooks one of the publishing world’s rare success stories ”

9 Mantra to Sell Yourself Better as Voice Over Actor – via Voice Over Herald – Calm your soul, and further your career with these tips for success.

6 Reasons People Trust a Female Voice Over Male Voices – via Debbie Grattan – Could it be true that women have more “trustworthy” voices? And how much does Trustworthiness matter?

How Does a Word Get Into the Dictionary? [INFOGRAPHIC] – via Writer’s Digest – Get a cheeky peek at how new words gain official entry into the English language.

This Week in Links: August 15 – 19

The final week of #ACXU2016 featured advice on Taking Your Career to the Next Level, with tips from the casting directors of Audible Studios, Blackstone Audio, and Eljin Productions. Watch below to learn how established studios find new talent as well as the do’s and don’ts of interacting with audiobook professionals once you’ve got your foot in the door.

For Producers:

ACX University 2016 – via ACX – If you missed any of this summer’s panels, bookmark this playlist to round out your audiobook education.

The Big Secret To Audio Book Success – via Paul Strikwerda – What does it take to excel as an audiobook performer? A study of Jim Dale’s career provides one possible answer.

How to Master Voiceover Character Skills – via Gravy For The Brain – Learn what you could be doing every day, everywhere you go, to improve your VO character work.

[PODCAST] Drugs Can Help Your Voice Over Marketing! – via Voice-Over Xtra – Should VO’s take marketing cues from big businesses, like pharmaceutical companies?

For Rights Holders:

10 Sure-Fire Ways To Get Media For Your Book – via BookMarketingBuzzBlug – Read some surprising thoughts on “what really works when seeking to capture the mind share of the news media.”

Marketing Tip: Connect with Book Bloggers – Via CreateSpace – At a loss for how to find people to review your (audio)book? Check out this handy list.

A Quick Start Guide to Using MailChimp for the Email Marketing of Self-published Books – via ALLi – Find out how to leverage email to automate marketing and connect better with readers.

10 Ways To Hook Your Reader (and Reel Them in for Good) – via Writer’s Digest – Any prose written to hook a reader will also give your narrator something juicy to voice!

This Week in Links: August 1 – 5

This week’s #ACXU2016 live stream contained a lively and informative discussion on building and maintaining your actor brand. Featuring branding and social media experts from Audible as well as actor/author Gabra Zackman, this panel is a must-watch for Producers and Rights Holders alike. View the video below, then continue your audiobook education with this week’s recommended links.

For Rights Holders:

11 Ways to Overcome Marketing Dread – via Digital Book World – Many authors love writing but fear marketing. Find out how to bridge the gap with these tips.

Great Tips For Branding Your Book Series – via Book Marketing Tools – The same way that your business has a logo, and colors, and a style of presenting things, so too should your books have branding.

Marketing a New Book: 6 Tactics Authors & Publishers Love – via BookBub – With so many ways to market your (audio)books, it can be tough to figure out which to focus on. This post recommends some tactics to focus on, with easy-to-follow examples.

Get A Second Opinion On Your Book Marketing – via BookMarketingBuzzBlog – Seek the advice of others if your marketing isn’t working as well as you’d like. “Sometimes a small repair can fix a big problem”

For Producers:

Does It Make Sense To Outsource Proofing, Correcting & Packaging? – Voice-Over Xtra – A good look at the things that go into a decision to farm out your post production work.

Burnout Can Torch Your Throat – via Dr. Ann Utterback – Stress can take it’s toll on your voice. Dr. Utterback has some advice to help you avoid stretching yourself too thin to perform well.

How to be Believable – via Paul Strikwerda – “As a (voice) actor, it is your job to sell your lines so that the audience is buying it. In order for them to believe in what you’re saying, they have to believe that you believe it yourself. How do you do that?”

Sidestep the Snake Oil – via Steven Jay Cohen – A  changing industry has opened opportunities for new careers in voiceover, as well as some who seek to take advantage of those just starting out. Learn how to avoid opportunists who might not have your best interests at heart.

This Week in Links: May 23 – 27

For Producers:

Five Alternate Streams of Income as a Voiceover Artist – via Victoria DeAnda – “While this business can be quite lucrative and exciting at times, many voiceover artists want more from their talent.”

Zip Through Your Day, Get Everything Done Seriously! Six Tips For Boosting Productivity – via Voice-Over Xtra – Learn how to manage the limited hours in your day to get the most out of your VO career.

Why You Need To Set A Deadline – via Marc Scott – When setting a goal, you’ll go a long way towards successful completion by setting a deadline.

For Rights Holders:

How to Host a Facebook Launch of Your Self-published Book – via ALLi – Learn 10 steps to successfully host a virtual book (or audiobook!) launch party on the popular social network.

5 Things Most Self-Publishing Authors Overlook – via Book Marketing Tools – “To avoid making the common mistakes, review the following 5 things you should always check off your pre-publishing list.”

Do Writers Offer A Dialogue Or A Rant? – via BookMarketingBuzzBlog – “The good author…tries to think like the reader and understands the assumptions, standards, and knowledge that such readers operate under.”