Tag Archives: audiobooks

This Week in Links: January 4 – 8

For Producers:

10 Things To Ask Yourself Before Pursuing A Career In Voice Overs – via Voice-Over Xtra – A helpful list of important non-acting, non-technical questions for newbies.

10 Tips To Target Your Demo (and Voice Over Business) For Success – via Marc Scott & Anne Ganguzza – “[P]otential customers may have varying degrees of experience in hiring voiceover talent, and the more you can help to educate them in the process, the closer you will be to booking the job!”

The Mega Audio Recorder/Editor Reference List – via Dave Courvoisier – A good resource to bookmark for info on audio recording and editing software.

New Year for a New Business: How to Start a Business in Voiceover – via Victoria DeAnda -Before embarking on a voiceover career, get advice from an actor who’s been there and done that.

For Rights Holders:

What Are the Ingredients of a Successful Marketing Plan? – via Digital Book World – With more people going out of their way to avoid ads, content marketing is the future of book marketing. Learn six key aspects of content marketing success.

10 Author Projections for 2016. Okay, turn it up to 11! – via Bob Mayer – “The key [for 2016] is how the changes in publishing affect the author and how the author needs to factor reality into their business plan.”

On Author “Brands” – via The Bookseller – “[H]ow do you maintain your brand while also delivering a story that feels fresh and enticing? Should this even be a concern for authors?”

Writing Tip: A Little Detail Can Make a Big Impression – via CreateSpace – You’ve probably heard the old adage “show, don’t tell.” Learn how to put it into action.

Best of the Blog: 2015

We’re back to close out 2015 by highlighting some of our best pieces of the year. Some will educate, some will inspire, all should remind you of the awesome opportunity audiobooks present as we look towards 2016.

For Producers:

Mastering Audiobooks with Alex the Audio Scientist – Our resident audio expert brought his “A” game to the blog this year, educating producers on a range of recording and production topics. This post tackles one of the more intimidating aspects of post-production with an illustrated, step by step guide.

ACX University Presents: Finding Your Voice: Part 1 – This May, we hosted our third annual ACX University, which offered 70 producers in-person courses on audiobook production and performance. All of the sessions are available to watch on our YouTube channel, including this performance intensive featuring Audible Studios producers and Audie Award-winning narrator Ellen Archer of Orange Is the New Black.

ACX Storytellers: Anna Parker-Naples – One of our first UK producers shares her inspiring journey from the stage of the Royal Shakespeare Theatre to self-made audiobook success.

Five Things Every Audiobook Beginner Should Know – Voiceover actor and coach Gary Terzza offers a crash course for those new to audiobook acting and producing.

Archive: This Week in Links – Our weekly look at the best audiobook-related links from around the internet provided a range of perspectives, advice, and entertainment. We featured over 150 links for producers, so take a scroll through some of the best the voiceover industry had to offer in 2015.

For Rights Holders:

Market Smarter, Not Harder: The Personal Touch – Author Ryan Winfield dove deep on the ways he invested his time and reinvested his audiobook earnings to forge a personal connection with his listeners that paid off in the form of a loyal fan base.

You Kept Your Audiobook Rights – Now What? – Three top authors discuss the varying benefits of self-publishing your audiobooks or selling the rights to an audio publisher like Audible Studios.

ACX Storytellers: Joanna Penn – The “author entrepreneur” offered an inside look at what a writer who want to narrate their own work need to know to succeed.

Creating Your Custom Audible 30-Day Free Trial LinkAuthors (and producers!) can learn how to create a powerful marketing tool for their audiobooks – a custom landing page on Audible.com featuring any of your ACX projects.

ACX Storytellers: Sandra Edwards and Regina Duke – Two ACX authors share their takes on the value of a mentor/mentee relationship, as well as their top tips for audiobook publishing and marketing success.

 

This Year in Links: 2015

Here at ACX, we’re proud of the work you’ve done creating thousands of audiobooks in 2015. We hope the education we’ve shared this year has helped make you a better audiobook producer, publisher, and marketer. Before we look forward to 2016, we’re counting down the top links – based on your clicks – published in our This Week in Links series this year.

For Rights Holders:

5. Where to Find Free Images Online to Use in Blogging & Social Media – via The Write Conversation – Visual marketing content has been shown to be at least two to five times more effective than text alone. Boost your efforts with these free resources.

4. The Twitter Secret – via BadRedheadMedia – Learn how online fan acknowledgement could be secret ingredient in your successful author platform.

3. Six Magic Phrases You Can Use to Sell More Books – via where writers win – Learn key words to use in your “Amazon sales page, your website, your book announcement press release, your e-mail announcement, and other promotional materials that will help you sell more books.”

2. How To Promote Your Self-Published Book On The Cheap – via Book Marketing Tools – New authors may not have the robust marketing budgets of the established players. Use these tactics to jump start your promotions.

1. 25+ Ways To Market Your Audiobook: A Quick Guide – via Kate Tilton – A distillation of our #TalkingACX Twitter chat features a trove of audiobook-specific marketing ideas.

For Producers:

5. Potato Chips Required – Who Would Have Thought? – via Mike Lenz – Can you believe that the fix for common in-booth issues could be so delicious?

4. 3 Things That Define A Successful Audiobook Narrator – via Dane Reid – Veteran Nashville-based audiobook producer Joe Loesch shares the three pillars of his successful career.

3. What is the Best Microphone for Voiceover Work? – via Voice Over Herald – Five solid options for getting professional-quality recordings without breaking the bank.

2. What’s Your Production Process? – via Wayne Farrell – The Audible Approved Producer shares a step by step guide to his production method. A must-read for new narrators.

1. The 7 Most Overlooked Daily Habits of Successful Voice Actors – via Dave Courvoisier – The top spot goes to the veteran “CourVO” and his reminder of the little things that can lead to big successes in the voiceover field.

Get all the best audiobook-related links in your inbox – subscribe to the ACX blog.

This Week in Links: November 30 – December 4

Before we get to this week’s top audiobook links, we’d like to remind you that the deadline to submit audiobooks to ACX for the best chance to be on sale for the holiday season is today, December 4th. Make sure your productions meet our Audio Submission Requirements and submit, review, or approve holiday projects by the end of the day. Then, check out the links below to help make your next audiobook even better!

For Producers:

Audiobook Narrators: How To Tweet Your Way To More Jobs And Audiobook Sales – via Voice-Over Xtra – Thoughts and advice for actors using social media to promote their work and further their careers.

5 Ways Voiceover Work and Family Influence Each Other – via Victoria DeAnda – “Family has a lot to do with how you perform as a voiceover artist. Learning how they affect it can help you control the feelings, emotions, and other factors that come into play as you work.”

The Obstacles Holding Back Your Voice Over Career – Via Gary Terzza – Are you putting up roadblocks to your own career goals?

Don’t Buy New Recording Equipment. Do This Instead. – Via CourVO – Gary’s got a better way to spend your money than on fancy new gear you may not know how to use.

For Rights Holders:

What IS a Target Audience? What You Need to Know – via BadRedheadMedia – “How do we get our target audience (those we are marketing to), to become our actual audience, the ones who buy what we are marketing to them?”

10 Tips for Twitter Success in Publishing – via The Bookseller – An easy to digest list of social media advice.

Why Social Media Should Become Publishers’ New Testing Ground – via BookBusiness – Can the “#instapoet” concept be applied to novels?

Do Writers Need Coaches? – via BookMarketingBuzzBlog – “Imagine if a writer has someone telling them to try harder, do it this way and not that, and high-fives them for a well-written passage?”

Get by with a Little Help from Your Friends at ACX

At ACX, we know that audiobook production can be a complex process, so we’re always here to help. Today, we’re excited to share a new way to get answers to your questions: our new Help Center!

Help Cntr

The improved Help Center features new Search and Browse tools to help you find the information you’re looking for. Here are just a few things you’ll find in this improved area:

  • Checklists for Rights Holders and Producers: Set yourself up for success with step-by-step instructions for starting and finishing your audiobook projects.
  • Answer Ratings: Was this answer helpful? If not, tell us why. We’re listening to improve your experience.
  • Plus, dozens of new answers to your most frequently asked questions!

Visit the new Help Center today, and share your feedback with us.

Get the latest on enhancements to ACX.com by subscribing to the blog!

This Week in Links: November 16 – 20

For Rights Holders:

12 Things Writers Fear But Can Overcome – BookMarketingBuzzBlog – “Here are a dozen things many writers fear – and how to put such worries into perspective so they don’t cripple their efforts to write, pursue publication, seek out publicity, and market their life’s work.”

What You Need to Know About Publicity Before You Self-Publish – via The Write Life – “Unfortunately, many self-published authors assume that traditional publicity is out of reach. This couldn’t be further from the truth.”

How to Make a Speech at a Publishing Event – via ALLi – Authors experienced in public speaking offer first-hand advice.

Downsize Your Way to More Sales – via CreateSpace – Author Richard Ridley says the secret to higher sales just might be marketing to a smaller audience.

For Producers:

Drink Up for A Better Voice – via Voice Over Herald – Everything you could possibly need to know about hydrating for vocal excellence.

[VIDEO] 5 Must Haves For Your Voice Over Website – via Marc Scott – So you’ve got a website for your VO services. Now, learn how to make the most of it.

File Management with Alex the Audio Scientist – via The ACX Blog – Ensure you don’t stumble at the finish line by using our best practices for managing your audiobook productions and submitting them to ACX.

Simple Ways to Sound Professional in the Morning – via Your Work is All I Talk About – Vocal warmups to help you hit the ground running at the start of your day.

This Week in Links: November 9 – 13

For Producers:

Let’s Get Serious About Breath Support – via Dr. Ann Utterback – Breathing is the energy for speech, and not having good breath support is like driving a car with watered down gasoline.”

7 Things (And A Bonus) You Can’t Overlook Before Sending Your Voice Over Auditions via Voice-over Xtra – “[T]hese 7 points cannot be overlooked. They are the Holy Grail of “must-do” actions on the pre-flight list – a “basic necessities” list of pertinent reminders.

How to Effectively Deal with Customer Dissatisfaction in Voiceover – via Victoria DeAnda – “It is never easy to hear criticism. The first step in dealing with it is to understand that this happens to everyone. The next step is to help the client.”

Audiobook Narrator Tavia Gilbert Shares Her Secret to a Riveting Read – via Writer’s Digest – Learn from this short Q and A with a seasoned audiobook narrator.

From Amateur to All-Star: Everything I Wish I’d Known About Audiobook VO – via That’s Voiceover – Join ACX at That’s Voiceover in Los Angeles on November 14th to learn audiobook production from three Audible Approved Producers.

For Rights Holders:

Book Marketing on Facebook – via Book Marketing Tools – Learn why Facebook may be better for brand building than direct sales.

From Casting to A Narrator to Happily Ever After – via Karen Commins – The Audible Approved Producer offers pro tips on casting your audiobook from an actors’ perspective (check out Karen’s companion article here).

Book Marketing: How Authors Can Use Periscope’s Video Streaming Service – via ALLi – Author Chris Syme takes a look at how the emerging social video platform can work for book promotion.

How to Write Funny Dialogue – via Helping Writers Become Authors – Give your narrator something fun to voice.

ACX Storytellers: Sandra Edwards and Regina Duke

ACX authors Sandra Edwards and Regina Duke understand the impact a mentor can have on a writer’s career. A chance meeting at a local writers’ luncheon turned into an opportunity for Regina to learn from the writing, publishing, and marketing knowledge Sandra gained over her nine ACX productions. They join us today to explain how they both benefit from their mentor/mentee relationship and share some tips they’ve learned along the way.

ACX: Regina, how did you and Sandra first meet?

Regina Duke

ACX Author Regina Duke

Regina: I went to a luncheon to talk to another writer who was quite popular with the group. But other authors immediately surrounded her, so I sat next to a friendly looking lady with the hint of a southern accent. Within half an hour, she was doing all the talking and I was taking notes on every piece of paper I could find…a flyer, a napkin, and an envelope. She outlined for the group, step by step, what she had done to get her books up for sale on Amazon. I couldn’t believe it. Here was a successful indie author outlining what steps to take. Near the end of our luncheon, Sandra leaned over and said to me, “Email me if you need a formatter.” I was thrilled.

Sandra: Romance writers are incredibly generous. Find one who knows her stuff and let her lead you.

ACX: How did this relationship lead to publishing your audiobooks through ACX?

Regina Wedding WagerRegina: I’d decided that 2015 was the year I would get into audio, but the prospect was daunting. Sandra told me of her experiences with ACX, and that helped make up my mind. I bought her first audiobook and absolutely loved hearing it “read” to me. It was a short hop from Sandra’s success to my decision.

ACX: Sandra, what aspects of publishing and marketing have you helped Regina with?

Sandra: There are a few areas where I think I helped Regina. Here are some specific pieces of advice:

  • Work on your craft. Everyone says this, but its importance cannot be overstated. Even now, we read writing books between projects. Never stop improving your writing.
  • Hire a cover artist. Once you are ready with the best book you can write (after proofreaders and editors have done their jobs), seek out a professional cover artist. Writers often think covers don’t count, but on a site such as Audible or Amazon, a compelling, professional cover is as important as the quality of your content.
  • Take your time reviewing the auditions you receive on ACX. Don’t rush to hire someone. It takes voiceover artists time and effort to submit an audition. Listen, listen, listen. Make notes to yourself about what you like or don’t like in an audition. Listen to samples and read reviews on Audible to get a sense of what listeners like and don’t like.
    Sandra Edwards

    ACX Author Sandra Edwards

  • Include your audio version in every bit of marketing and promotion you do. Don’t let your audio version languish as a stepchild. Promote it as vigorously as you promote your Kindle books. And make sure your audio version qualifies for Whispersync, because that makes it even more desirable for your readers.
  • Budget your time between writing and marketing. Many writers love the writing process to the exclusion of all else. If you want to sell your audiobooks, you will need to parcel your time to include marketing. “No, no! Not the M word!” There’s a lot to learn when it comes to marketing. It’s been a “trial and error” thing for us. What works for some may not work for others.
  • Dont wait to publish (in audio or otherwise) until youve written five books. We hear this advice at every conference and it astounds us. Some successful authors are telling newbies to wait until they have five books written before publishing. We respectfully disagree. What are you waiting for? There is so much to learn about being an indie author. Get that first book out there. Do it right: hire an editor, proofreaders, cover designer, formatter, and start learning.

ACX: How can ACX authors go about finding a mentor themselves?

Regina: I would turn that question around and first ask what I can offer someone who might, in turn, have information they’re willing to share with me? I call Sandra my mentor in the Romance category, but she has frequently assured me that our friendship is very give-and-take. I share any and all marketing opportunities I run across, and we both share learning opportunities.

Sandra_Marriage CaperSandra: This is where conferences and writers group meetings come in handy. Let’s face it, you’re not going to be able to email a New York Times Bestselling Author out of the blue and ask them for advice. Well, I guess you could, but it’s unlikely that you’ll get very far.

Sandra and Regina can be found online at: SandraWrites.com and ReginaDuke.com. Sandra and Regina’s collaborative efforts can be found at: www.LoversLaneRomance.com.

Subscribe to the ACX blog for all the latest audiobook publishing and marketing advice!

This Week in Links: September 28 – October 2

For Rights Holders:

To Promote, Or Not Promote: The Hamlet Complex – via BookMarketingBuzzBlog – Should you hire someone to promote your book? Here are 8 questions to ask yourself to find out.

2015 October Platform Challenge – via Writer’s Digest – “This challenge will help writers through the process of improving their writing platforms by providing one task to complete for each day of the month in October.”

How to Be Interesting Enough to Be a Brand – via CreateSpace – Author Richard Ridley looks at brand building through the lens of dating.

Book Marketing 201 – via Publishers Weekly – “Marketing self-published books requires leveraging both new tools and tried-and-true strategies.”

For Producers:

You Landed Your First VO Gig – Now Nail It! – via Mike Lenz – Good advice for VO’s just beginning to work with pro studios.

Voice Over Mistakes – via Abbe Holmes – Abbe shares five common mistakes VO’s make and how to avoid them.

Sick Happens – via Rob Marley – Five ways to avoid putting VO work on hold because of a cold.

Why Some Voiceover Artists Never Make It – via Victoria DeAnda – Learn how not to sabotage your chances for success as a VO.

This Week in Links: September 14 – 18

For Producers:

How To Direct Your Inner Director: A Narrator’s Guide in Five Easy Directions – via Paul Allen Ruben – A worthwhile longread filled with the award-winning audiobook directors knowledge.

Run Your Own Race – via Marc Scott – A controversial few weeks in the VO community has lead one actor to reflect on the attitude required for success.

Voiceover Insider Podcast #22 with Scott Brick – via The Voiceover Insider – Take 15 minutes to listen to some advice from one of the top audiobook narrators in the business.

Branding for Voiceover Artists – via Debbie Irwin – “How do you encapsulate what you’re all about in as few words as possible, with as simple an image as possible, and yet communicate a message that has both depth and breadth?”

For Rights Holders:

Social Media Marketing Is Backwards: Strategy Vs. Tactics – via Digital Book World – “The truth is, success is not about finding the right channel; it’s about defining strategy first, and then plugging in the right channels to reach your goals.”

The Math and Music of Multiple Characters – via Writer Unboxed – Writing, developing, and managing multiple characters is especially important when it comes to your audiobook.

A Long Term Branding Strategy – via CreateSpace – When are you finally done building your author brand? Never.

How To Use 100 Print Books To Promote Your Self-published Book – via BookBub – A comprehensive infographic to help authors promote their work.

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