This Week in Links: February 13 – 17

For Rights Holders:

Launching a Book? Why You Should Start Building an Email List Today – via Book Marketing Tools – “Besides generating more leads, email marketing identifies better-quality leads, shortens the sales cycle, improves conversion rates, reduces marketing costs, and more.”

Interview With Audie Awards Competition Chairperson Janet Benson – via BookMarketingBuzzBlog – Get a peek at what an insider thinks of the audiobook industry’s top honors.

Her Debut Novel Just Turned 1. Which Marketing Tactics Worked? – via The Write Life – Learn went went well, what went not-so-well, and what comes next for new author E.J. Wenstrom.

Emotion vs. Feeling: How to Evoke More From Readers – via Writer’s Digest – File this evocative story under “give your narrator something to chew on.”

For Producers:

Bookkeeping Tips to Help You Keep Your Voiceover Business Financials Organized – via Victoria DeAnda – “You don’t want to be that person scrambling right before your taxes are due—only to send off your “financials” in a bag stuffed with receipts.”

Five Questions. Five Answers – via Paul Strikwerda – The veteran VO answers the questions he is most often asked, including “What is the one thing you know now that you wish someone had told you when you started out in voice-over?”

Your Business Plan – via Dave Courvoisier – Discover a business planning resource for saving time day-to-day and mapping out your career path.

R.C. Bray: From Audiobook Beginner to Audie Winner – via ACX University – Find out how the award-winning narrator of The Martian got his start on ACX

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