This Week in Links: February 29 – March 4

For Producers:

5 Ways to Get Local Media Coverage of Your VO Business – via Dave Courvoisier – Your VO business could start local but eventually go global. Learn how to get the word out.

How to Start a Voiceover Business While Working Full Time – via Victoria DeAnda – Tips on getting started in VO while working a day job, with advice for seeing it through to a main career.

4 Lessons Learned From A Failed Attempt At Marketing – via Marc Scott – Do you respond to generic, auto-generated marketing messages? Potential rights holders and other VO clients won’t either.

Best Sounds from the 2016 Oscars – via Tony Pasquale – Less spoken word than sound design, check out some of coolest audio from the “Sound Editing” category of this year’s Academy Awards.

For Rights Holders:

8 Reasons Why People Buy Books – via Digital Book World – From “entertain me now” to “Makes me look smart,” discover the motivations behind book purchases. Then, factor them into your audiobook marketing.

Why Book Blog Tours Shouldn’t be About Selling Books – via ALLi – Discover why your book (or audiobook) blog tour should be more author meet and greet than sales pitch.

Build a Writing Brand That Rocks: Quick Social Media Tips for Writers – via The Write Life – “Social media tools can feel daunting, but there are quick things you can do every day to slowly grow a brand.”

3 Ways to Find Out Who Your Readers Are – via The Write Practice – Learn more about your readers to better tailor your writing and marketing to their specific desires.

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